#943A44

Closest named color: Brick (#A03623). oklch(47.5% 0.121 16.3), rgb(148, 58, 68).

Aa

White text reads best on this color (7.12:1).

About this color

#943A44 is a medium-dark, moderately saturated red. In OKLCH its lightness is 48%, its chroma 0.121 and its hue 16°. Its hue sits on the warm side of the wheel. The nearest named color is Brick (#A03623), ΔE 0.045 away. White text reads best on it, at 7.12:1.

Hue familyReds
Lightnessmedium-dark (48%)
Chromamoderately saturated (0.121)
Temperaturewarm
Nearest nameBrick (#A03623)
Black text2.94:1
White text7.12:1

Values

HEX#943A44
RGBrgb(148, 58, 68)
HSLhsl(353, 44%, 40%)
OKLCHoklch(47.5% 0.121 16.3)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #943A44 7.12:1 AAA Lc -89.0 Fine for body text
Black text on #943A44 2.94:1 Fails Lc 20.0 Dividers and decoration only
#943A44 text on white 7.12:1 AAA Lc 84.1 Fine for body text
#943A44 text on black 2.94:1 Fails Lc -17.9 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #FBF3F3

    oklch(97% 0.009 17.3)

  2. Step 100

    100

    #F5E6E6

    oklch(93.7% 0.016 17.4)

  3. Step 200

    200

    #EED1D2

    oklch(88.5% 0.033 15.4)

  4. Step 300

    300

    #E4B2B3

    oklch(80.9% 0.058 17.1)

  5. Step 400

    400

    #D5888C

    oklch(70.7% 0.095 16.4)

  6. Step 500

    500

    #C76970

    oklch(63.1% 0.119 16.4)

  7. Step 600

    600

    #B24E58

    oklch(55.5% 0.13 16.2)

  8. Step 700

    700 (this color)

    #943A44

    oklch(47.5% 0.121 16.3)

  9. Step 800

    800

    #7C343B

    oklch(42.6% 0.1 16.4)

  10. Step 900

    900

    #652E33

    oklch(37.7% 0.079 16)

  11. Step 950

    950

    #3B1C1E

    oklch(27.1% 0.049 16.8)

Export this scale for Tailwind in the Tailwind colors tool

#943A44 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4F4C440.132
Deuteranopia (no green cones)#665F420.122
Tritanopia (no blue cones)#A12C3E0.031
Achromatopsia (no color)#5858580.122

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #943A44

    #943A44

    oklch(47.5% 0.121 16.3)

  • #006A6B

    #006A6B

    oklch(47.5% 0.081 195.9)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #943A44

    #943A44

    oklch(47.5% 0.121 16.3)

  • #8B3C6A

    #8B3C6A

    oklch(47.6% 0.121 346.7)

  • #914213

    #914213

    oklch(47.5% 0.121 46.6)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #943A44

    #943A44

    oklch(47.5% 0.121 16.3)

  • #006D50

    #006D50

    oklch(47.4% 0.098 166.7)

  • #006683

    #006683

    oklch(47.5% 0.091 225.9)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #943A44

    #943A44

    oklch(47.5% 0.121 16.3)

  • #396B1D

    #396B1D

    oklch(47.5% 0.121 136.5)

  • #295C9F

    #295C9F

    oklch(47.5% 0.121 256.4)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #943A44

    #943A44

    oklch(47.5% 0.121 16.3)

  • #645F00

    #645F00

    oklch(47.5% 0.101 106.1)

  • #006A6B

    #006A6B

    oklch(47.5% 0.081 195.9)

  • #584F9C

    #584F9C

    oklch(47.5% 0.121 286.2)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #943A44, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #943A44 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.