#94398D
Closest named color: Warm Purple (#952E8F). oklch(50.2% 0.16 330.8), rgb(148, 57, 141).
Aa
White text reads best on this color (6.50:1).
About this color
#94398D is a medium-dark, vivid purple. In OKLCH its lightness is 50%, its chroma 0.160 and its hue 331°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Warm Purple (#952E8F), ΔE 0.020 away. White text reads best on it, at 6.50:1.
| Hue family | Purples |
| Lightness | medium-dark (50%) |
| Chroma | vivid (0.160) |
| Temperature | in between |
| Nearest name | Warm Purple (#952E8F) |
| Black text | 3.22:1 |
| White text | 6.50:1 |
Values
| HEX | #94398D |
| RGB | rgb(148, 57, 141) |
| HSL | hsl(305, 44%, 40%) |
| OKLCH | oklch(50.2% 0.16 330.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #94398D | 6.50:1 | AA | Lc -86.7 | Fine for body text |
| Black text on #94398D | 3.22:1 | AA large text | Lc 22.5 | Dividers and decoration only |
| #94398D text on white | 6.50:1 | AA | Lc 81.6 | Fine for body text |
| #94398D text on black | 3.22:1 | AA large text | Lc -20.3 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FAF3F9
oklch(97.1% 0.011 330.1)
-
Step 100
100
#F3E5F1
oklch(93.6% 0.022 330.3)
-
Step 200
200
#EACFE6
oklch(88.4% 0.043 330.8)
-
Step 300
300
#DEAFD8
oklch(80.9% 0.077 330.6)
-
Step 400
400
#CC83C4
oklch(70.7% 0.123 330.7)
-
Step 500
500
#BE61B5
oklch(63.1% 0.158 331)
-
Step 600
600
#A945A1
oklch(55.7% 0.172 330.8)
-
Step 700
700 (this color)
#94398D
oklch(50.2% 0.16 330.8)
-
Step 800
800
#752D70
oklch(42.6% 0.133 330.4)
-
Step 900
900
#5F2A5A
oklch(37.7% 0.102 331.1)
-
Step 950
950
#381935
oklch(27% 0.065 330.9)
#94398D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #335690 | 0.166 |
| Deuteranopia (no green cones) | #51628B | 0.144 |
| Tritanopia (no blue cones) | #9A425D | 0.087 |
| Achromatopsia (no color) | #5E5E5E | 0.161 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #94398D
#94398D
oklch(50.2% 0.16 330.8)
- #007838
#007838
oklch(50.1% 0.135 150.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #94398D, closest first.
No curated palette has a color within ΔE 0.04 of #94398D.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Warm Purple #952E8F ΔE 0.020
- Light Eggplant #894585 ΔE 0.034
- Purply #983FB2 ΔE 0.058
- Dark Magenta #8B008B ΔE 0.072
- Red Violet #9E0168 ΔE 0.077
- Light Plum #9D5783 ΔE 0.077
- Dull Purple #84597E ΔE 0.085
- Muted Purple #805B87 ΔE 0.085
Use #94398D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.