#94398B

Closest named color: Warm Purple (#952E8F). oklch(50.1% 0.158 331.7), rgb(148, 57, 139).

Aa

White text reads best on this color (6.52:1).

About this color

#94398B is a medium-dark, vivid purple. In OKLCH its lightness is 50%, its chroma 0.158 and its hue 332°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Warm Purple (#952E8F), ΔE 0.021 away. White text reads best on it, at 6.52:1.

Hue familyPurples
Lightnessmedium-dark (50%)
Chromavivid (0.158)
Temperaturein between
Nearest nameWarm Purple (#952E8F)
Black text3.21:1
White text6.52:1

Values

HEX#94398B
RGBrgb(148, 57, 139)
HSLhsl(306, 44%, 40%)
OKLCHoklch(50.1% 0.158 331.7)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #94398B 6.52:1 AA Lc -86.8 Fine for body text
Black text on #94398B 3.21:1 AA large text Lc 22.4 Dividers and decoration only
#94398B text on white 6.52:1 AA Lc 81.7 Fine for body text
#94398B text on black 3.21:1 AA large text Lc -20.2 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #FAF3F9

    oklch(97.1% 0.011 330.1)

  2. Step 100

    100

    #F3E5F1

    oklch(93.6% 0.022 330.3)

  3. Step 200

    200

    #EBCFE6

    oklch(88.5% 0.044 331.9)

  4. Step 300

    300

    #DFAFD7

    oklch(81% 0.077 332)

  5. Step 400

    400

    #CD83C3

    oklch(70.7% 0.123 331.7)

  6. Step 500

    500

    #BE61B3

    oklch(63% 0.157 331.8)

  7. Step 600

    600

    #A9459F

    oklch(55.6% 0.17 331.7)

  8. Step 700

    700 (this color)

    #94398B

    oklch(50.1% 0.158 331.7)

  9. Step 800

    800

    #762E6E

    oklch(42.8% 0.13 332.1)

  10. Step 900

    900

    #5F2A59

    oklch(37.7% 0.101 331.8)

  11. Step 950

    950

    #381934

    oklch(26.9% 0.064 332.2)

Export this scale for Tailwind in the Tailwind colors tool

#94398B with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#35558E0.164
Deuteranopia (no green cones)#5262890.143
Tritanopia (no blue cones)#9A415C0.084
Achromatopsia (no color)#5E5E5E0.159

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #94398B

    #94398B

    oklch(50.1% 0.158 331.7)

  • #00783A

    #00783A

    oklch(50.1% 0.133 151.6)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #94398B

    #94398B

    oklch(50.1% 0.158 331.7)

  • #7547AD

    #7547AD

    oklch(50.1% 0.158 301.8)

  • #A7305D

    #A7305D

    oklch(50.2% 0.159 1.7)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #94398B

    #94398B

    oklch(50.1% 0.158 331.7)

  • #596D00

    #596D00

    oklch(50% 0.121 121.4)

  • #007467

    #007467

    oklch(50.1% 0.09 181.5)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #94398B

    #94398B

    oklch(50.1% 0.158 331.7)

  • #796100

    #796100

    oklch(50.2% 0.103 91.9)

  • #007080

    #007080

    oklch(50% 0.087 211.9)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #94398B

    #94398B

    oklch(50.1% 0.158 331.7)

  • #915100

    #915100

    oklch(50% 0.116 61.5)

  • #00783A

    #00783A

    oklch(50.1% 0.133 151.6)

  • #006AA0

    #006AA0

    oklch(50.2% 0.118 241.4)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #94398B, closest first.

No curated palette has a color within ΔE 0.04 of #94398B.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #94398B in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.