#94391B

Closest named color: Brick (#A03623). oklch(46.7% 0.13 38), rgb(148, 57, 27).

Aa

White text reads best on this color (7.34:1).

About this color

#94391B is a medium-dark, moderately saturated red. In OKLCH its lightness is 47%, its chroma 0.130 and its hue 38°. Its hue sits on the warm side of the wheel. The nearest named color is Brick (#A03623), ΔE 0.026 away. White text reads best on it, at 7.34:1.

Hue familyReds
Lightnessmedium-dark (47%)
Chromamoderately saturated (0.130)
Temperaturewarm
Nearest nameBrick (#A03623)
Black text2.86:1
White text7.34:1

Values

HEX#94391B
RGBrgb(148, 57, 27)
HSLhsl(15, 69%, 34%)
OKLCHoklch(46.7% 0.13 38)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #94391B 7.34:1 AAA Lc -89.7 Fine for body text
Black text on #94391B 2.86:1 Fails Lc 19.3 Dividers and decoration only
#94391B text on white 7.34:1 AAA Lc 84.7 Fine for body text
#94391B text on black 2.86:1 Fails Lc -17.2 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #FBF4F1

    oklch(97.2% 0.009 44.9)

  2. Step 100

    100

    #F6E6E1

    oklch(93.6% 0.019 38.1)

  3. Step 200

    200

    #EFD2C9

    oklch(88.6% 0.035 38)

  4. Step 300

    300

    #E6B3A4

    oklch(80.9% 0.063 37)

  5. Step 400

    400

    #D78A72

    oklch(70.7% 0.101 38.1)

  6. Step 500

    500

    #CA6B4D

    oklch(63.1% 0.128 38.2)

  7. Step 600

    600

    #B55030

    oklch(55.5% 0.139 38)

  8. Step 700

    700 (this color)

    #94391B

    oklch(46.7% 0.13 38)

  9. Step 800

    800

    #7F361E

    oklch(42.8% 0.108 38.4)

  10. Step 900

    900

    #662F1E

    oklch(37.6% 0.084 37.8)

  11. Step 950

    950

    #3C1C12

    oklch(26.9% 0.053 38.1)

Export this scale for Tailwind in the Tailwind colors tool

#94391B with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#5349170.129
Deuteranopia (no green cones)#695E180.119
Tritanopia (no blue cones)#A323330.057
Achromatopsia (no color)#5656560.131

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #94391B

    #94391B

    oklch(46.7% 0.13 38)

  • #006579

    #006579

    oklch(46.8% 0.084 217.6)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #94391B

    #94391B

    oklch(46.7% 0.13 38)

  • #93334C

    #93334C

    oklch(46.6% 0.13 7.8)

  • #7F4D00

    #7F4D00

    oklch(46.7% 0.103 67.9)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #94391B

    #94391B

    oklch(46.7% 0.13 38)

  • #006862

    #006862

    oklch(46.6% 0.081 187.9)

  • #005D9C

    #005D9C

    oklch(46.7% 0.126 248)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #94391B

    #94391B

    oklch(46.7% 0.13 38)

  • #006C41

    #006C41

    oklch(46.8% 0.11 157.6)

  • #4B4FA1

    #4B4FA1

    oklch(46.8% 0.13 278)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #94391B

    #94391B

    oklch(46.7% 0.13 38)

  • #466600

    #466600

    oklch(46.8% 0.122 127.9)

  • #006579

    #006579

    oklch(46.8% 0.084 217.6)

  • #6E4291

    #6E4291

    oklch(46.7% 0.13 307.9)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #94391B, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #94391B in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.