#94348F
Closest named color: Warm Purple (#952E8F). oklch(49.7% 0.169 329.9), rgb(148, 52, 143).
Aa
White text reads best on this color (6.67:1).
About this color
#94348F is a medium-dark, vivid purple. In OKLCH its lightness is 50%, its chroma 0.169 and its hue 330°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Warm Purple (#952E8F), ΔE 0.010 away. White text reads best on it, at 6.67:1.
| Hue family | Purples |
| Lightness | medium-dark (50%) |
| Chroma | vivid (0.169) |
| Temperature | in between |
| Nearest name | Warm Purple (#952E8F) |
| Black text | 3.14:1 |
| White text | 6.67:1 |
Values
| HEX | #94348F |
| RGB | rgb(148, 52, 143) |
| HSL | hsl(303, 48%, 39%) |
| OKLCH | oklch(49.7% 0.169 329.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #94348F | 6.67:1 | AA | Lc -87.2 | Fine for body text |
| Black text on #94348F | 3.14:1 | AA large text | Lc 21.9 | Dividers and decoration only |
| #94348F text on white | 6.67:1 | AA | Lc 82.2 | Fine for body text |
| #94348F text on black | 3.14:1 | AA large text | Lc -19.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FAF3F9
oklch(97.1% 0.011 330.1)
-
Step 100
100
#F3E5F1
oklch(93.6% 0.022 330.3)
-
Step 200
200
#EBCFE8
oklch(88.5% 0.045 329.4)
-
Step 300
300
#DFAEDA
oklch(80.9% 0.081 329.7)
-
Step 400
400
#CE81C7
oklch(70.7% 0.131 330.1)
-
Step 500
500
#BF5EB9
oklch(63% 0.167 329.7)
-
Step 600
600
#AA41A5
oklch(55.5% 0.182 329.6)
-
Step 700
700 (this color)
#94348F
oklch(49.7% 0.169 329.9)
-
Step 800
800
#772B73
oklch(42.8% 0.14 329.8)
-
Step 900
900
#60285D
oklch(37.7% 0.109 329.6)
-
Step 950
950
#381836
oklch(26.9% 0.069 329.6)
#94348F with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2C5492 | 0.176 |
| Deuteranopia (no green cones) | #4E618C | 0.152 |
| Tritanopia (no blue cones) | #993F5D | 0.091 |
| Achromatopsia (no color) | #5C5C5C | 0.170 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #94348F
#94348F
oklch(49.7% 0.169 329.9)
- #007734
#007734
oklch(49.7% 0.137 149.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #94348F, closest first.
No curated palette has a color within ΔE 0.04 of #94348F.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Warm Purple #952E8F ΔE 0.010
- Light Eggplant #894585 ΔE 0.043
- Purply #983FB2 ΔE 0.057
- Dark Magenta #8B008B ΔE 0.063
- Red Violet #9E0168 ΔE 0.075
- Purple #800080 ΔE 0.080
- Light Plum #9D5783 ΔE 0.088
- Deep Magenta #A0025C ΔE 0.090
Use #94348F in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.