#943435

Closest named color: Auburn (#9B2226). oklch(46.4% 0.13 23.1), rgb(148, 52, 53).

Aa

White text reads best on this color (7.49:1).

About this color

#943435 is a medium-dark, moderately saturated red. In OKLCH its lightness is 46%, its chroma 0.130 and its hue 23°. Its hue sits on the warm side of the wheel. The nearest named color is Auburn (#9B2226), ΔE 0.029 away. White text reads best on it, at 7.49:1.

Hue familyReds
Lightnessmedium-dark (46%)
Chromamoderately saturated (0.130)
Temperaturewarm
Nearest nameAuburn (#9B2226)
Black text2.80:1
White text7.49:1

Values

HEX#943435
RGBrgb(148, 52, 53)
HSLhsl(359, 48%, 39%)
OKLCHoklch(46.4% 0.13 23.1)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #943435 7.49:1 AAA Lc -90.1 Preferred for body text
Black text on #943435 2.80:1 Fails Lc 18.8 Dividers and decoration only
#943435 text on white 7.49:1 AAA Lc 85.2 Fine for body text
#943435 text on black 2.80:1 Fails Lc -16.8 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #FBF3F3

    oklch(97% 0.009 17.3)

  2. Step 100

    100

    #F6E5E4

    oklch(93.5% 0.019 21.6)

  3. Step 200

    200

    #F0D1CE

    oklch(88.6% 0.035 24.4)

  4. Step 300

    300

    #E7B1AE

    oklch(80.9% 0.063 22.2)

  5. Step 400

    400

    #D88783

    oklch(70.7% 0.1 23)

  6. Step 500

    500

    #CB6764

    oklch(63.1% 0.128 23.1)

  7. Step 600

    600

    #B74C4B

    oklch(55.7% 0.14 23.2)

  8. Step 700

    700 (this color)

    #943435

    oklch(46.4% 0.13 23.1)

  9. Step 800

    800

    #803232

    oklch(42.7% 0.109 22.8)

  10. Step 900

    900

    #672D2C

    oklch(37.7% 0.084 22.9)

  11. Step 950

    950

    #3D1B1A

    oklch(27.1% 0.054 23)

Export this scale for Tailwind in the Tailwind colors tool

#943435 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4D48340.139
Deuteranopia (no green cones)#655C320.128
Tritanopia (no blue cones)#A21F350.038
Achromatopsia (no color)#5555550.130

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #943435

    #943435

    oklch(46.4% 0.13 23.1)

  • #00666D

    #00666D

    oklch(46.5% 0.079 203.1)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #943435

    #943435

    oklch(46.4% 0.13 23.1)

  • #8D345F

    #8D345F

    oklch(46.4% 0.129 353.3)

  • #8A4200

    #8A4200

    oklch(46.3% 0.118 52.8)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #943435

    #943435

    oklch(46.4% 0.13 23.1)

  • #006954

    #006954

    oklch(46.4% 0.089 172.7)

  • #006186

    #006186

    oklch(46.4% 0.096 233.4)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #943435

    #943435

    oklch(46.4% 0.13 23.1)

  • #216A21

    #216A21

    oklch(46.3% 0.129 143.1)

  • #3155A1

    #3155A1

    oklch(46.4% 0.13 263.2)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #943435

    #943435

    oklch(46.4% 0.13 23.1)

  • #5A5F00

    #5A5F00

    oklch(46.5% 0.104 113.3)

  • #00666D

    #00666D

    oklch(46.5% 0.079 203.1)

  • #5D479A

    #5D479A

    oklch(46.3% 0.13 292.8)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #943435, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #943435 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.