#943094
Closest named color: Warm Purple (#952E8F). oklch(49.6% 0.178 327.9), rgb(148, 48, 148).
Aa
White text reads best on this color (6.75:1).
About this color
#943094 is a medium-dark, vivid purple. In OKLCH its lightness is 50%, its chroma 0.178 and its hue 328°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Warm Purple (#952E8F), ΔE 0.008 away. White text reads best on it, at 6.75:1.
| Hue family | Purples |
| Lightness | medium-dark (50%) |
| Chroma | vivid (0.178) |
| Temperature | in between |
| Nearest name | Warm Purple (#952E8F) |
| Black text | 3.10:1 |
| White text | 6.75:1 |
Values
| HEX | #943094 |
| RGB | rgb(148, 48, 148) |
| HSL | hsl(300, 51%, 38%) |
| OKLCH | oklch(49.6% 0.178 327.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #943094 | 6.75:1 | AA | Lc -87.4 | Fine for body text |
| Black text on #943094 | 3.10:1 | AA large text | Lc 21.7 | Dividers and decoration only |
| #943094 text on white | 6.75:1 | AA | Lc 82.4 | Fine for body text |
| #943094 text on black | 3.10:1 | AA large text | Lc -19.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FAF3F9
oklch(97.1% 0.011 330.1)
-
Step 100
100
#F4E4F2
oklch(93.6% 0.025 329.7)
-
Step 200
200
#EBCFEA
oklch(88.6% 0.047 327.1)
-
Step 300
300
#E0ADDD
oklch(80.9% 0.087 328.3)
-
Step 400
400
#CE80CC
oklch(70.7% 0.137 327.8)
-
Step 500
500
#C05CBF
oklch(63.2% 0.177 327.8)
-
Step 600
600
#AB3EAB
oklch(55.7% 0.191 327.8)
-
Step 700
700 (this color)
#943094
oklch(49.6% 0.178 327.9)
-
Step 800
800
#772877
oklch(42.7% 0.148 327.8)
-
Step 900
900
#602660
oklch(37.6% 0.115 327.6)
-
Step 950
950
#391738
oklch(27% 0.074 328.5)
#943094 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #215397 | 0.187 |
| Deuteranopia (no green cones) | #496091 | 0.159 |
| Tritanopia (no blue cones) | #993E5E | 0.100 |
| Achromatopsia (no color) | #5B5B5B | 0.180 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #943094
#943094
oklch(49.6% 0.178 327.9)
- #00772C
#00772C
oklch(49.6% 0.144 147.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #943094, closest first.
No curated palette has a color within ΔE 0.04 of #943094.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Warm Purple #952E8F ΔE 0.008
- Purply #983FB2 ΔE 0.052
- Light Eggplant #894585 ΔE 0.053
- Dark Magenta #8B008B ΔE 0.056
- Purple #800080 ΔE 0.076
- Red Violet #9E0168 ΔE 0.079
- Dark Orchid #9932CC ΔE 0.088
- Rebecca Purple #663399 ΔE 0.092
Use #943094 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.