#90438C

Closest named color: Light Eggplant (#894585). oklch(50.9% 0.14 329.4), rgb(144, 67, 140).

Aa

White text reads best on this color (6.23:1).

About this color

#90438C is a medium-dark, vivid purple. In OKLCH its lightness is 51%, its chroma 0.140 and its hue 329°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.018 away. White text reads best on it, at 6.23:1.

Hue familyPurples
Lightnessmedium-dark (51%)
Chromavivid (0.140)
Temperaturein between
Nearest nameLight Eggplant (#894585)
Black text3.36:1
White text6.23:1

Values

HEX#90438C
RGBrgb(144, 67, 140)
HSLhsl(303, 36%, 41%)
OKLCHoklch(50.9% 0.14 329.4)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #90438C 6.23:1 AA Lc -85.8 Fine for body text
Black text on #90438C 3.36:1 AA large text Lc 23.4 Dividers and decoration only
#90438C text on white 6.23:1 AA Lc 80.6 Fine for body text
#90438C text on black 3.36:1 AA large text Lc -21.2 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F9F3F8

    oklch(97% 0.009 330.9)

  2. Step 100

    100

    #F2E5F0

    oklch(93.5% 0.02 330.7)

  3. Step 200

    200

    #E8D1E5

    oklch(88.5% 0.037 330.1)

  4. Step 300

    300

    #DAB1D6

    oklch(80.8% 0.068 329.4)

  5. Step 400

    400

    #C687C1

    oklch(70.6% 0.109 329.4)

  6. Step 500

    500

    #B768B2

    oklch(63.2% 0.139 329.4)

  7. Step 600

    600

    #A24D9D

    oklch(55.5% 0.151 329.6)

  8. Step 700

    700 (this color)

    #90438C

    oklch(50.9% 0.14 329.4)

  9. Step 800

    800

    #71346D

    oklch(42.8% 0.115 329.9)

  10. Step 900

    900

    #5B2E59

    oklch(37.7% 0.09 328.8)

  11. Step 950

    950

    #361B34

    oklch(27% 0.058 329.8)

Export this scale for Tailwind in the Tailwind colors tool

#90438C with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#3E5A8E0.140
Deuteranopia (no green cones)#55648A0.124
Tritanopia (no blue cones)#954A610.077
Achromatopsia (no color)#6161610.141

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #90438C

    #90438C

    oklch(50.9% 0.14 329.4)

  • #057B35

    #057B35

    oklch(51% 0.141 149.4)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #90438C

    #90438C

    oklch(50.9% 0.14 329.4)

  • #724FA9

    #724FA9

    oklch(50.8% 0.14 299.3)

  • #A23C63

    #A23C63

    oklch(50.9% 0.14 359.6)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #90438C

    #90438C

    oklch(50.9% 0.14 329.4)

  • #5E6F00

    #5E6F00

    oklch(50.9% 0.121 119.7)

  • #007767

    #007767

    oklch(51% 0.093 179.1)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #90438C

    #90438C

    oklch(50.9% 0.14 329.4)

  • #7D6200

    #7D6200

    oklch(50.9% 0.104 89.8)

  • #007381

    #007381

    oklch(50.9% 0.088 209.5)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #90438C

    #90438C

    oklch(50.9% 0.14 329.4)

  • #965200

    #965200

    oklch(50.9% 0.119 59.9)

  • #057B35

    #057B35

    oklch(51% 0.141 149.4)

  • #006DA0

    #006DA0

    oklch(50.9% 0.115 239.2)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #90438C, closest first.

No curated palette has a color within ΔE 0.04 of #90438C.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #90438C in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.