#90436D

Closest named color: Dark Mauve (#874C62). oklch(49.5% 0.116 348.3), rgb(144, 67, 109).

Aa

White text reads best on this color (6.54:1).

About this color

#90436D is a medium-dark, moderately saturated red. In OKLCH its lightness is 49%, its chroma 0.116 and its hue 348°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Mauve (#874C62), ΔE 0.035 away. White text reads best on it, at 6.54:1.

Hue familyReds
Lightnessmedium-dark (49%)
Chromamoderately saturated (0.116)
Temperaturewarm
Nearest nameDark Mauve (#874C62)
Black text3.20:1
White text6.54:1

Values

HEX#90436D
RGBrgb(144, 67, 109)
HSLhsl(327, 36%, 41%)
OKLCHoklch(49.5% 0.116 348.3)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #90436D 6.54:1 AA Lc -87.1 Fine for body text
Black text on #90436D 3.20:1 AA large text Lc 22.1 Dividers and decoration only
#90436D text on white 6.54:1 AA Lc 82.0 Fine for body text
#90436D text on black 3.20:1 AA large text Lc -19.9 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #FAF3F6

    oklch(97% 0.008 349.2)

  2. Step 100

    100

    #F3E6EC

    oklch(93.7% 0.016 347.6)

  3. Step 200

    200

    #EAD1DD

    oklch(88.5% 0.032 347.1)

  4. Step 300

    300

    #DDB2C7

    oklch(80.8% 0.057 347.5)

  5. Step 400

    400

    #CB8AAA

    oklch(70.8% 0.089 348.6)

  6. Step 500

    500

    #BC6B95

    oklch(63.1% 0.115 348.5)

  7. Step 600

    600

    #A75280

    oklch(55.7% 0.124 348.2)

  8. Step 700

    700 (this color)

    #90436D

    oklch(49.5% 0.116 348.3)

  9. Step 800

    800

    #743758

    oklch(42.7% 0.095 348.2)

  10. Step 900

    900

    #5E3048

    oklch(37.7% 0.074 348.7)

  11. Step 950

    950

    #371C2A

    oklch(26.9% 0.047 348.4)

Export this scale for Tailwind in the Tailwind colors tool

#90436D with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4B556E0.125
Deuteranopia (no green cones)#60626B0.112
Tritanopia (no blue cones)#9941530.044
Achromatopsia (no color)#5D5D5D0.117

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #90436D

    #90436D

    oklch(49.5% 0.116 348.3)

  • #007357

    #007357

    oklch(49.4% 0.099 168.5)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #90436D

    #90436D

    oklch(49.5% 0.116 348.3)

  • #7D4A8C

    #7D4A8C

    oklch(49.5% 0.116 318.2)

  • #984248

    #984248

    oklch(49.4% 0.116 18.1)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #90436D

    #90436D

    oklch(49.5% 0.116 348.3)

  • #3D712B

    #3D712B

    oklch(49.6% 0.116 138.5)

  • #007073

    #007073

    oklch(49.5% 0.084 198)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #90436D

    #90436D

    oklch(49.5% 0.116 348.3)

  • #686600

    #686600

    oklch(49.6% 0.107 108.4)

  • #006C8D

    #006C8D

    oklch(49.6% 0.097 227.9)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #90436D

    #90436D

    oklch(49.5% 0.116 348.3)

  • #815900

    #815900

    oklch(49.4% 0.103 78.3)

  • #007357

    #007357

    oklch(49.4% 0.099 168.5)

  • #3561A3

    #3561A3

    oklch(49.4% 0.117 258.4)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #90436D, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #90436D in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.