#90409A

Closest named color: Warm Purple (#952E8F). oklch(51.2% 0.158 323.1), rgb(144, 64, 154).

Aa

White text reads best on this color (6.20:1).

About this color

#90409A is a medium-dark, vivid purple. In OKLCH its lightness is 51%, its chroma 0.158 and its hue 323°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Warm Purple (#952E8F), ΔE 0.035 away. White text reads best on it, at 6.20:1.

Hue familyPurples
Lightnessmedium-dark (51%)
Chromavivid (0.158)
Temperaturein between
Nearest nameWarm Purple (#952E8F)
Black text3.38:1
White text6.20:1

Values

HEX#90409A
RGBrgb(144, 64, 154)
HSLhsl(293, 41%, 43%)
OKLCHoklch(51.2% 0.158 323.1)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #90409A 6.20:1 AA Lc -85.5 Fine for body text
Black text on #90409A 3.38:1 AA large text Lc 23.7 Dividers and decoration only
#90409A text on white 6.20:1 AA Lc 80.4 Fine for body text
#90409A text on black 3.38:1 AA large text Lc -21.5 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F9F3F9

    oklch(97% 0.01 325.7)

  2. Step 100

    100

    #F1E5F3

    oklch(93.5% 0.023 321.4)

  3. Step 200

    200

    #E7D0EA

    oklch(88.4% 0.043 322.3)

  4. Step 300

    300

    #D9B0DE

    oklch(80.8% 0.078 322.7)

  5. Step 400

    400

    #C586CD

    oklch(70.8% 0.122 322.8)

  6. Step 500

    500

    #B665BF

    oklch(63.2% 0.156 323.4)

  7. Step 600

    600

    #A149AC

    oklch(55.7% 0.171 323.1)

  8. Step 700

    700 (this color)

    #90409A

    oklch(51.2% 0.158 323.1)

  9. Step 800

    800

    #703078

    oklch(42.7% 0.133 323.1)

  10. Step 900

    900

    #5B2C60

    oklch(37.8% 0.102 323.6)

  11. Step 950

    950

    #351A38

    oklch(26.9% 0.065 323.4)

Export this scale for Tailwind in the Tailwind colors tool

#90409A with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#315B9D0.155
Deuteranopia (no green cones)#4C64980.135
Tritanopia (no blue cones)#924D670.095
Achromatopsia (no color)#6161610.160

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #90409A

    #90409A

    oklch(51.2% 0.158 323.1)

  • #187C1B

    #187C1B

    oklch(51.2% 0.158 143.1)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #90409A

    #90409A

    oklch(51.2% 0.158 323.1)

  • #6D4FB7

    #6D4FB7

    oklch(51.2% 0.158 293.3)

  • #A7356E

    #A7356E

    oklch(51.3% 0.159 353.4)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #90409A

    #90409A

    oklch(51.2% 0.158 323.1)

  • #686D00

    #686D00

    oklch(51.3% 0.114 112.9)

  • #007961

    #007961

    oklch(51.3% 0.099 172.5)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #90409A

    #90409A

    oklch(51.2% 0.158 323.1)

  • #846000

    #846000

    oklch(51.3% 0.105 82.9)

  • #00757D

    #00757D

    oklch(51.2% 0.087 203.1)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #90409A

    #90409A

    oklch(51.2% 0.158 323.1)

  • #9E4D00

    #9E4D00

    oklch(51.2% 0.13 53.1)

  • #187C1B

    #187C1B

    oklch(51.2% 0.158 143.1)

  • #007099

    #007099

    oklch(51.3% 0.106 232.7)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #90409A, closest first.

No curated palette has a color within ΔE 0.04 of #90409A.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #90409A in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.