#90368E

Closest named color: Warm Purple (#952E8F). oklch(49.3% 0.163 328.6), rgb(144, 54, 142).

Aa

White text reads best on this color (6.76:1).

About this color

#90368E is a medium-dark, vivid purple. In OKLCH its lightness is 49%, its chroma 0.163 and its hue 329°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Warm Purple (#952E8F), ΔE 0.016 away. White text reads best on it, at 6.76:1.

Hue familyPurples
Lightnessmedium-dark (49%)
Chromavivid (0.163)
Temperaturein between
Nearest nameWarm Purple (#952E8F)
Black text3.10:1
White text6.76:1

Values

HEX#90368E
RGBrgb(144, 54, 142)
HSLhsl(301, 45%, 39%)
OKLCHoklch(49.3% 0.163 328.6)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #90368E 6.76:1 AA Lc -87.7 Fine for body text
Black text on #90368E 3.10:1 AA large text Lc 21.4 Dividers and decoration only
#90368E text on white 6.76:1 AA Lc 82.6 Fine for body text
#90368E text on black 3.10:1 AA large text Lc -19.3 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #FAF3F9

    oklch(97.1% 0.011 330.1)

  2. Step 100

    100

    #F3E5F2

    oklch(93.7% 0.023 327.9)

  3. Step 200

    200

    #EACFE8

    oklch(88.4% 0.045 328.3)

  4. Step 300

    300

    #DDAFDA

    oklch(80.9% 0.078 328.4)

  5. Step 400

    400

    #CB83C7

    oklch(70.7% 0.125 328.7)

  6. Step 500

    500

    #BC61B9

    oklch(63.1% 0.161 328.5)

  7. Step 600

    600

    #A745A5

    oklch(55.6% 0.174 328.4)

  8. Step 700

    700 (this color)

    #90368E

    oklch(49.3% 0.163 328.6)

  9. Step 800

    800

    #752D73

    oklch(42.8% 0.136 328.7)

  10. Step 900

    900

    #5E2A5D

    oklch(37.7% 0.104 328.1)

  11. Step 950

    950

    #371936

    oklch(26.9% 0.066 328.4)

Export this scale for Tailwind in the Tailwind colors tool

#90368E with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#2D54910.167
Deuteranopia (no green cones)#4C608C0.145
Tritanopia (no blue cones)#95415D0.090
Achromatopsia (no color)#5B5B5B0.164

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #90368E

    #90368E

    oklch(49.3% 0.163 328.6)

  • #00762F

    #00762F

    oklch(49.4% 0.141 148.6)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #90368E

    #90368E

    oklch(49.3% 0.163 328.6)

  • #6F45AF

    #6F45AF

    oklch(49.3% 0.162 298.5)

  • #A42B60

    #A42B60

    oklch(49.3% 0.163 358.4)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #90368E

    #90368E

    oklch(49.3% 0.163 328.6)

  • #5B6900

    #5B6900

    oklch(49.2% 0.115 118.5)

  • #007262

    #007262

    oklch(49.4% 0.091 178.5)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #90368E

    #90368E

    oklch(49.3% 0.163 328.6)

  • #795D00

    #795D00

    oklch(49.3% 0.101 88.1)

  • #006E7B

    #006E7B

    oklch(49.3% 0.085 209)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #90368E

    #90368E

    oklch(49.3% 0.163 328.6)

  • #914D00

    #914D00

    oklch(49.3% 0.118 58.3)

  • #00762F

    #00762F

    oklch(49.4% 0.141 148.6)

  • #006898

    #006898

    oklch(49.2% 0.11 238.7)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #90368E, closest first.

No curated palette has a color within ΔE 0.04 of #90368E.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #90368E in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.