#90348F
Closest named color: Warm Purple (#952E8F). oklch(49.1% 0.166 328.2), rgb(144, 52, 143).
Aa
White text reads best on this color (6.83:1).
About this color
#90348F is a medium-dark, vivid purple. In OKLCH its lightness is 49%, its chroma 0.166 and its hue 328°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Warm Purple (#952E8F), ΔE 0.013 away. White text reads best on it, at 6.83:1.
| Hue family | Purples |
| Lightness | medium-dark (49%) |
| Chroma | vivid (0.166) |
| Temperature | in between |
| Nearest name | Warm Purple (#952E8F) |
| Black text | 3.07:1 |
| White text | 6.83:1 |
Values
| HEX | #90348F |
| RGB | rgb(144, 52, 143) |
| HSL | hsl(301, 47%, 38%) |
| OKLCH | oklch(49.1% 0.166 328.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #90348F | 6.83:1 | AA | Lc -87.9 | Fine for body text |
| Black text on #90348F | 3.07:1 | AA large text | Lc 21.2 | Dividers and decoration only |
| #90348F text on white | 6.83:1 | AA | Lc 82.8 | Fine for body text |
| #90348F text on black | 3.07:1 | AA large text | Lc -19.1 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FAF3F9
oklch(97.1% 0.011 330.1)
-
Step 100
100
#F3E5F2
oklch(93.7% 0.023 327.9)
-
Step 200
200
#EACFE8
oklch(88.4% 0.045 328.3)
-
Step 300
300
#DEAFDB
oklch(81% 0.08 328.4)
-
Step 400
400
#CC82C9
oklch(70.7% 0.13 328.3)
-
Step 500
500
#BD60BB
oklch(63.1% 0.165 328.1)
-
Step 600
600
#A843A7
oklch(55.6% 0.179 328)
-
Step 700
700 (this color)
#90348F
oklch(49.1% 0.166 328.2)
-
Step 800
800
#752C74
oklch(42.7% 0.138 328.2)
-
Step 900
900
#5F295E
oklch(37.8% 0.108 328.1)
-
Step 950
950
#381937
oklch(27.1% 0.068 328.4)
#90348F with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #295392 | 0.172 |
| Deuteranopia (no green cones) | #4A5F8D | 0.149 |
| Tritanopia (no blue cones) | #95405D | 0.093 |
| Achromatopsia (no color) | #5B5B5B | 0.167 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #90348F
#90348F
oklch(49.1% 0.166 328.2)
- #00752D
#00752D
oklch(49.1% 0.141 148.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #90348F, closest first.
No curated palette has a color within ΔE 0.04 of #90348F.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Warm Purple #952E8F ΔE 0.013
- Light Eggplant #894585 ΔE 0.042
- Purply #983FB2 ΔE 0.059
- Dark Magenta #8B008B ΔE 0.059
- Purple #800080 ΔE 0.075
- Red Violet #9E0168 ΔE 0.077
- Rebecca Purple #663399 ΔE 0.087
- Light Plum #9D5783 ΔE 0.091
Use #90348F in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.