#90307E
Closest named color: Warm Purple (#952E8F). oklch(47.8% 0.158 336), rgb(144, 48, 126).
Aa
White text reads best on this color (7.21:1).
About this color
#90307E is a medium-dark, vivid purple. In OKLCH its lightness is 48%, its chroma 0.158 and its hue 336°. Its hue sits on the warm side of the wheel. The nearest named color is Warm Purple (#952E8F), ΔE 0.029 away. White text reads best on it, at 7.21:1.
| Hue family | Purples |
| Lightness | medium-dark (48%) |
| Chroma | vivid (0.158) |
| Temperature | warm |
| Nearest name | Warm Purple (#952E8F) |
| Black text | 2.90:1 |
| White text | 7.21:1 |
Values
| HEX | #90307E |
| RGB | rgb(144, 48, 126) |
| HSL | hsl(311, 50%, 38%) |
| OKLCH | oklch(47.8% 0.158 336) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #90307E | 7.21:1 | AAA | Lc -89.2 | Fine for body text |
| Black text on #90307E | 2.90:1 | Fails | Lc 19.8 | Dividers and decoration only |
| #90307E text on white | 7.21:1 | AAA | Lc 84.2 | Fine for body text |
| #90307E text on black | 2.90:1 | Fails | Lc -17.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FAF3F8
oklch(97.1% 0.01 335.5)
-
Step 100
100
#F4E5EF
oklch(93.7% 0.021 337.7)
-
Step 200
200
#ECCFE4
oklch(88.5% 0.043 335.7)
-
Step 300
300
#E1AED4
oklch(80.9% 0.077 335.6)
-
Step 400
400
#D082BD
oklch(70.7% 0.122 336.3)
-
Step 500
500
#C260AD
oklch(63.1% 0.156 336)
-
Step 600
600
#AD4398
oklch(55.5% 0.17 336.2)
-
Step 700
700 (this color)
#90307E
oklch(47.8% 0.158 336)
-
Step 800
800
#792C6A
oklch(42.8% 0.132 336)
-
Step 900
900
#622956
oklch(37.8% 0.102 336.2)
-
Step 950
950
#391932
oklch(27% 0.063 336.1)
#90307E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #314E80 | 0.169 |
| Deuteranopia (no green cones) | #505C7C | 0.146 |
| Tritanopia (no blue cones) | #973652 | 0.079 |
| Achromatopsia (no color) | #575757 | 0.159 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #90307E
#90307E
oklch(47.8% 0.158 336)
- #007040
#007040
oklch(47.9% 0.117 155.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #90307E, closest first.
No curated palette has a color within ΔE 0.04 of #90307E.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Warm Purple #952E8F ΔE 0.029
- Light Eggplant #894585 ΔE 0.042
- Red Violet #9E0168 ΔE 0.056
- Dark Magenta #8B008B ΔE 0.061
- Deep Magenta #A0025C ΔE 0.068
- Dark Fuchsia #9D0759 ΔE 0.069
- Purple #800080 ΔE 0.071
- Violet Red #A50055 ΔE 0.080
Use #90307E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.