#901B7C
Closest named color: Dark Magenta (#8B008B). oklch(45.8% 0.181 336.4), rgb(144, 27, 124).
Aa
White text reads best on this color (7.97:1).
About this color
#901B7C is a medium-dark, vivid purple. In OKLCH its lightness is 46%, its chroma 0.181 and its hue 336°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Magenta (#8B008B), ΔE 0.038 away. White text reads best on it, at 7.97:1.
| Hue family | Purples |
| Lightness | medium-dark (46%) |
| Chroma | vivid (0.181) |
| Temperature | warm |
| Nearest name | Dark Magenta (#8B008B) |
| Black text | 2.63:1 |
| White text | 7.97:1 |
Values
| HEX | #901B7C |
| RGB | rgb(144, 27, 124) |
| HSL | hsl(310, 68%, 34%) |
| OKLCH | oklch(45.8% 0.181 336.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #901B7C | 7.97:1 | AAA | Lc -91.1 | Preferred for body text |
| Black text on #901B7C | 2.63:1 | Fails | Lc 17.8 | Dividers and decoration only |
| #901B7C text on white | 7.97:1 | AAA | Lc 86.3 | Fine for body text |
| #901B7C text on black | 2.63:1 | Fails | Lc -15.8 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FCF2F9
oklch(97.1% 0.014 336.1)
-
Step 100
100
#F8E3F2
oklch(93.7% 0.03 335.9)
-
Step 200
200
#F3CBE8
oklch(88.5% 0.059 336)
-
Step 300
300
#EDA6DA
oklch(80.9% 0.107 336.7)
-
Step 400
400
#E073C8
oklch(70.8% 0.169 336.2)
-
Step 500
500
#D446B9
oklch(63.1% 0.215 336.3)
-
Step 600
600
#BF16A5
oklch(55.5% 0.235 336.2)
-
Step 700
700
#A4008D
oklch(49.1% 0.217 336.3)
-
Step 800
800 (this color)
#901B7C
oklch(45.8% 0.181 336.4)
-
Step 900
900
#6C175D
oklch(37.7% 0.142 336.3)
-
Step 950
950
#401036
oklch(27% 0.09 337.1)
#901B7C with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #1E467E | 0.201 |
| Deuteranopia (no green cones) | #495779 | 0.170 |
| Tritanopia (no blue cones) | #98254B | 0.089 |
| Achromatopsia (no color) | #515151 | 0.183 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #901B7C
#901B7C
oklch(45.8% 0.181 336.4)
- #00693D
#00693D
oklch(45.8% 0.11 156.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #901B7C, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Magenta #8B008B ΔE 0.038
- Warm Purple #952E8F ΔE 0.039
- Red Violet #9E0168 ΔE 0.044
- Purple #800080 ΔE 0.047
- Deep Magenta #A0025C ΔE 0.063
- Dark Fuchsia #9D0759 ΔE 0.064
- Light Eggplant #894585 ΔE 0.071
- Mulberry #920A4E ΔE 0.075
Use #901B7C in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.