#7F3243
Closest named color: Brownish Purple (#76424E). oklch(43% 0.108 9.2), rgb(127, 50, 67).
Aa
White text reads best on this color (8.60:1).
About this color
#7F3243 is a dark, moderately saturated red. In OKLCH its lightness is 43%, its chroma 0.108 and its hue 9°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.038 away. White text reads best on it, at 8.60:1.
| Hue family | Reds |
| Lightness | dark (43%) |
| Chroma | moderately saturated (0.108) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.43:1 |
| White text | 8.60:1 |
Values
| HEX | #7F3243 |
| RGB | rgb(127, 50, 67) |
| HSL | hsl(347, 44%, 35%) |
| OKLCH | oklch(43% 0.108 9.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7F3243 | 8.60:1 | AAA | Lc -93.6 | Preferred for body text |
| Black text on #7F3243 | 2.43:1 | Fails | Lc 15.0 | Not readable |
| #7F3243 text on white | 8.60:1 | AAA | Lc 89.0 | Fine for body text |
| #7F3243 text on black | 2.43:1 | Fails | Lc -13.2 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FBF3F4
oklch(97.1% 0.009 8.5)
-
Step 100
100
#F6E5E7
oklch(93.6% 0.019 9.3)
-
Step 200
200
#EFD0D4
oklch(88.5% 0.035 9)
-
Step 300
300
#E6B0B8
oklch(80.9% 0.064 8.7)
-
Step 400
400
#D78693
oklch(70.8% 0.1 9.5)
-
Step 500
500
#CA6579
oklch(63.1% 0.129 9)
-
Step 600
600
#B54A62
oklch(55.6% 0.14 9)
-
Step 700
700
#9B3B51
oklch(49.1% 0.129 9.1)
-
Step 800
800 (this color)
#7F3243
oklch(43% 0.108 9.2)
-
Step 900
900
#662C38
oklch(37.7% 0.084 9.1)
-
Step 950
950
#3C1A21
oklch(26.9% 0.054 8.3)
#7F3243 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #424243 | 0.119 |
| Deuteranopia (no green cones) | #565241 | 0.110 |
| Tritanopia (no blue cones) | #8A2838 | 0.028 |
| Achromatopsia (no color) | #4C4C4C | 0.108 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7F3243
#7F3243
oklch(43% 0.108 9.2)
- #005C58
#005C58
oklch(42.8% 0.074 189.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7F3243, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.038
- Purple Brown #673A3F ΔE 0.050
- Red Brown #8B2E16 ΔE 0.059
- Red Wine #8C0034 ΔE 0.060
- Red Purple #820747 ΔE 0.064
- Auburn #9B2226 ΔE 0.065
- Mulberry #920A4E ΔE 0.066
- Wine #80013F ΔE 0.066
Use #7F3243 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.