#7F303C
Closest named color: Brownish Purple (#76424E). oklch(42.5% 0.11 13.9), rgb(127, 48, 60).
Aa
White text reads best on this color (8.78:1).
About this color
#7F303C is a dark, moderately saturated red. In OKLCH its lightness is 42%, its chroma 0.110 and its hue 14°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.044 away. White text reads best on it, at 8.78:1.
| Hue family | Reds |
| Lightness | dark (42%) |
| Chroma | moderately saturated (0.110) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.39:1 |
| White text | 8.78:1 |
Values
| HEX | #7F303C |
| RGB | rgb(127, 48, 60) |
| HSL | hsl(351, 45%, 34%) |
| OKLCH | oklch(42.5% 0.11 13.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7F303C | 8.78:1 | AAA | Lc -94.0 | Preferred for body text |
| Black text on #7F303C | 2.39:1 | Fails | Lc 14.5 | Not readable |
| #7F303C text on white | 8.78:1 | AAA | Lc 89.4 | Fine for body text |
| #7F303C text on black | 2.39:1 | Fails | Lc -12.8 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FBF3F4
oklch(97.1% 0.009 8.5)
-
Step 100
100
#F6E5E6
oklch(93.6% 0.019 13.4)
-
Step 200
200
#F0D0D2
oklch(88.5% 0.036 13.6)
-
Step 300
300
#E7B0B4
oklch(80.9% 0.064 13.7)
-
Step 400
400
#D8858D
oklch(70.6% 0.102 13.8)
-
Step 500
500
#CC6571
oklch(63.2% 0.131 14.3)
-
Step 600
600
#B7495A
oklch(55.6% 0.143 13.6)
-
Step 700
700
#9D3A4A
oklch(49.1% 0.132 13.7)
-
Step 800
800 (this color)
#7F303C
oklch(42.5% 0.11 13.9)
-
Step 900
900
#672C34
oklch(37.7% 0.085 13.7)
-
Step 950
950
#3D1A1E
oklch(27% 0.055 14.3)
#7F303C with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #42403C | 0.120 |
| Deuteranopia (no green cones) | #56513A | 0.112 |
| Tritanopia (no blue cones) | #8A2435 | 0.027 |
| Achromatopsia (no color) | #4B4B4B | 0.110 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7F303C
#7F303C
oklch(42.5% 0.11 13.9)
- #005B5A
#005B5A
oklch(42.6% 0.073 193.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7F303C, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.044
- Purple Brown #673A3F ΔE 0.050
- Red Brown #8B2E16 ΔE 0.051
- Red Wine #8C0034 ΔE 0.057
- Auburn #9B2226 ΔE 0.061
- Rust Brown #8B3103 ΔE 0.063
- Brick Red #8F1402 ΔE 0.064
- Brown Red #922B05 ΔE 0.064
Use #7F303C in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.