#7D49AD

Closest named color: Purply (#983FB2). oklch(51.3% 0.157 305.6), rgb(125, 73, 173).

Aa

White text reads best on this color (6.12:1).

About this color

#7D49AD is a medium-dark, vivid purple. In OKLCH its lightness is 51%, its chroma 0.157 and its hue 306°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purply (#983FB2), ΔE 0.053 away. White text reads best on it, at 6.12:1.

Hue familyPurples
Lightnessmedium-dark (51%)
Chromavivid (0.157)
Temperaturein between
Nearest namePurply (#983FB2)
Black text3.42:1
White text6.12:1

Values

HEX#7D49AD
RGBrgb(125, 73, 173)
HSLhsl(271, 41%, 48%)
OKLCHoklch(51.3% 0.157 305.6)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #7D49AD 6.12:1 AA Lc -85.4 Fine for body text
Black text on #7D49AD 3.42:1 AA large text Lc 23.9 Dividers and decoration only
#7D49AD text on white 6.12:1 AA Lc 80.2 Fine for body text
#7D49AD text on black 3.42:1 AA large text Lc -21.6 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F7F4FB

    oklch(97.1% 0.01 305.4)

  2. Step 100

    100

    #EDE6F6

    oklch(93.5% 0.023 305.6)

  3. Step 200

    200

    #E0D3F0

    oklch(88.6% 0.042 305.8)

  4. Step 300

    300

    #CCB5E8

    oklch(80.9% 0.075 305.3)

  5. Step 400

    400

    #B38CDD

    oklch(70.7% 0.122 305.6)

  6. Step 500

    500

    #A06DD3

    oklch(63% 0.155 305.5)

  7. Step 600

    600

    #8C53C0

    oklch(55.7% 0.168 305.8)

  8. Step 700

    700 (this color)

    #7D49AD

    oklch(51.3% 0.157 305.6)

  9. Step 800

    800

    #603786

    oklch(42.6% 0.13 305.5)

  10. Step 900

    900

    #4F316C

    oklch(37.8% 0.101 305.6)

  11. Step 950

    950

    #2E1D3F

    oklch(27% 0.064 305.6)

Export this scale for Tailwind in the Tailwind colors tool

#7D49AD with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#2260B00.126
Deuteranopia (no green cones)#3662AB0.114
Tritanopia (no blue cones)#755C740.114
Achromatopsia (no color)#6262620.158

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #7D49AD

    #7D49AD

    oklch(51.3% 0.157 305.6)

  • #557300

    #557300

    oklch(51.3% 0.13 125.6)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #7D49AD

    #7D49AD

    oklch(51.3% 0.157 305.6)

  • #5059BF

    #5059BF

    oklch(51.2% 0.158 275.5)

  • #9B3C89

    #9B3C89

    oklch(51.4% 0.157 335.7)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #7D49AD

    #7D49AD

    oklch(51.3% 0.157 305.6)

  • #796600

    #796600

    oklch(51.3% 0.106 96.2)

  • #007B46

    #007B46

    oklch(51.2% 0.125 155.5)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #7D49AD

    #7D49AD

    oklch(51.3% 0.157 305.6)

  • #925700

    #925700

    oklch(51.3% 0.114 66)

  • #00776E

    #00776E

    oklch(51.2% 0.09 185.7)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #7D49AD

    #7D49AD

    oklch(51.3% 0.157 305.6)

  • #AE3A1B

    #AE3A1B

    oklch(51.2% 0.157 35.4)

  • #557300

    #557300

    oklch(51.3% 0.13 125.6)

  • #007388

    #007388

    oklch(51.2% 0.091 216.3)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7D49AD, closest first.

No curated palette has a color within ΔE 0.04 of #7D49AD.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #7D49AD in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.