#7D4698
Closest named color: Light Eggplant (#894585). oklch(49.5% 0.137 313.4), rgb(125, 70, 152).
Aa
White text reads best on this color (6.55:1).
About this color
#7D4698 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 50%, its chroma 0.137 and its hue 313°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.039 away. White text reads best on it, at 6.55:1.
| Hue family | Purples |
| Lightness | medium-dark (50%) |
| Chroma | moderately saturated (0.137) |
| Temperature | in between |
| Nearest name | Light Eggplant (#894585) |
| Black text | 3.20:1 |
| White text | 6.55:1 |
Values
| HEX | #7D4698 |
| RGB | rgb(125, 70, 152) |
| HSL | hsl(280, 37%, 44%) |
| OKLCH | oklch(49.5% 0.137 313.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7D4698 | 6.55:1 | AA | Lc -87.2 | Fine for body text |
| Black text on #7D4698 | 3.20:1 | AA large text | Lc 21.9 | Dividers and decoration only |
| #7D4698 text on white | 6.55:1 | AA | Lc 82.1 | Fine for body text |
| #7D4698 text on black | 3.20:1 | AA large text | Lc -19.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F8F4FA
oklch(97.2% 0.009 314.8)
-
Step 100
100
#EEE6F3
oklch(93.5% 0.019 312.8)
-
Step 200
200
#E2D2EB
oklch(88.4% 0.038 313.6)
-
Step 300
300
#D0B5DF
oklch(81% 0.065 313.5)
-
Step 400
400
#B88DCF
oklch(70.7% 0.105 313.4)
-
Step 500
500
#A66FC3
oklch(63.1% 0.135 313.2)
-
Step 600
600
#9155AF
oklch(55.5% 0.147 313.3)
-
Step 700
700 (this color)
#7D4698
oklch(49.5% 0.137 313.4)
-
Step 800
800
#65397A
oklch(42.7% 0.114 313.8)
-
Step 900
900
#523262
oklch(37.7% 0.087 313.6)
-
Step 950
950
#301E3A
oklch(27.1% 0.055 312.7)
#7D4698 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #325A9B | 0.118 |
| Deuteranopia (no green cones) | #435F96 | 0.106 |
| Tritanopia (no blue cones) | #7B5368 | 0.093 |
| Achromatopsia (no color) | #5D5D5D | 0.138 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7D4698
#7D4698
oklch(49.5% 0.137 313.4)
- #407108
#407108
oklch(49.5% 0.136 133.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7D4698, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Eggplant #894585 ΔE 0.039
- Warm Purple #952E8F ΔE 0.061
- Rebecca Purple #663399 ΔE 0.065
- Purply #983FB2 ΔE 0.065
- Muted Purple #805B87 ΔE 0.066
- Dull Purple #84597E ΔE 0.074
- Deep Lavender #8D5EB7 ΔE 0.076
- Dusty Purple #825F87 ΔE 0.077
Use #7D4698 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.