#7D4472

Closest named color: Light Eggplant (#894585). oklch(47.2% 0.1 334.6), rgb(125, 68, 114).

Aa

White text reads best on this color (7.13:1).

About this color

#7D4472 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 47%, its chroma 0.100 and its hue 335°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.038 away. White text reads best on it, at 7.13:1.

Hue familyPurples
Lightnessmedium-dark (47%)
Chromamoderately saturated (0.100)
Temperaturein between
Nearest nameLight Eggplant (#894585)
Black text2.94:1
White text7.13:1

Values

HEX#7D4472
RGBrgb(125, 68, 114)
HSLhsl(312, 30%, 38%)
OKLCHoklch(47.2% 0.1 334.6)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #7D4472 7.13:1 AAA Lc -89.4 Fine for body text
Black text on #7D4472 2.94:1 Fails Lc 19.5 Dividers and decoration only
#7D4472 text on white 7.13:1 AAA Lc 84.5 Fine for body text
#7D4472 text on black 2.94:1 Fails Lc -17.5 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F8F4F7

    oklch(97.1% 0.006 334)

  2. Step 100

    100

    #F0E6EE

    oklch(93.5% 0.015 332.2)

  3. Step 200

    200

    #E5D3E0

    oklch(88.5% 0.026 335.5)

  4. Step 300

    300

    #D5B5CD

    oklch(80.8% 0.049 334.9)

  5. Step 400

    400

    #BF8FB4

    oklch(70.8% 0.076 334.7)

  6. Step 500

    500

    #AE72A2

    oklch(63.1% 0.099 334.2)

  7. Step 600

    600

    #995A8D

    oklch(55.6% 0.107 334.2)

  8. Step 700

    700 (this color)

    #7D4472

    oklch(47.2% 0.1 334.6)

  9. Step 800

    800

    #6A3C61

    oklch(42.6% 0.083 334.5)

  10. Step 900

    900

    #57344F

    oklch(37.8% 0.065 335.6)

  11. Step 950

    950

    #331F2E

    oklch(27.1% 0.04 336.2)

Export this scale for Tailwind in the Tailwind colors tool

#7D4472 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4453740.101
Deuteranopia (no green cones)#535B700.092
Tritanopia (no blue cones)#8247560.050
Achromatopsia (no color)#5858580.101

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #7D4472

    #7D4472

    oklch(47.2% 0.1 334.6)

  • #216C41

    #216C41

    oklch(47.4% 0.101 154.3)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #7D4472

    #7D4472

    oklch(47.2% 0.1 334.6)

  • #684C89

    #684C89

    oklch(47.3% 0.1 304)

  • #894154

    #894154

    oklch(47.3% 0.1 5)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #7D4472

    #7D4472

    oklch(47.2% 0.1 334.6)

  • #4F651D

    #4F651D

    oklch(47.3% 0.101 124.8)

  • #006A61

    #006A61

    oklch(47.1% 0.083 184.7)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #7D4472

    #7D4472

    oklch(47.2% 0.1 334.6)

  • #6D5A00

    #6D5A00

    oklch(47.3% 0.097 94.7)

  • #006778

    #006778

    oklch(47.2% 0.083 214.2)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #7D4472

    #7D4472

    oklch(47.2% 0.1 334.6)

  • #814E0E

    #814E0E

    oklch(47.3% 0.1 65.2)

  • #216C41

    #216C41

    oklch(47.4% 0.101 154.3)

  • #1F6090

    #1F6090

    oklch(47.2% 0.101 245)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7D4472, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #7D4472 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.