#7D40D0
Closest named color: Blue Violet (#8A2BE2). oklch(52.5% 0.209 298.2), rgb(125, 64, 208).
Aa
White text reads best on this color (5.97:1).
About this color
#7D40D0 is a medium-dark, vivid purple. In OKLCH its lightness is 53%, its chroma 0.209 and its hue 298°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Blue Violet (#8A2BE2), ΔE 0.044 away. White text reads best on it, at 5.97:1.
| Hue family | Purples |
| Lightness | medium-dark (53%) |
| Chroma | vivid (0.209) |
| Temperature | in between |
| Nearest name | Blue Violet (#8A2BE2) |
| Black text | 3.51:1 |
| White text | 5.97:1 |
Values
| HEX | #7D40D0 |
| RGB | rgb(125, 64, 208) |
| HSL | hsl(265, 61%, 53%) |
| OKLCH | oklch(52.5% 0.209 298.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7D40D0 | 5.97:1 | AA | Lc -84.4 | Fine for body text |
| Black text on #7D40D0 | 3.51:1 | AA large text | Lc 24.9 | Dividers and decoration only |
| #7D40D0 text on white | 5.97:1 | AA | Lc 79.1 | Fine for body text |
| #7D40D0 text on black | 3.51:1 | AA large text | Lc -22.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#F6F4FD
oklch(97.1% 0.012 296.4)
-
Step 100
100
#ECE6FA
oklch(93.6% 0.027 299.5)
-
Step 200
200
#DDD2F8
oklch(88.5% 0.053 298.5)
-
Step 300
300
#C8B4F6
oklch(81% 0.094 298.2)
-
Step 400
400
#AD8AF1
oklch(70.8% 0.15 298.2)
-
Step 500
500
#9A68EC
oklch(63.1% 0.192 298.2)
-
Step 600
600 (this color)
#7D40D0
oklch(52.5% 0.209 298.2)
-
Step 700
700
#723ABE
oklch(49.2% 0.195 298.3)
-
Step 800
800
#5C3199
oklch(42.6% 0.161 298.2)
-
Step 900
900
#4B2D7A
oklch(37.6% 0.126 298)
-
Step 950
950
#2C1B47
oklch(26.9% 0.08 298.8)
#7D40D0 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #0064D4 | 0.140 |
| Deuteranopia (no green cones) | #0062CD | 0.140 |
| Tritanopia (no blue cones) | #696383 | 0.159 |
| Achromatopsia (no color) | #636363 | 0.211 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7D40D0
#7D40D0
oklch(52.5% 0.209 298.2)
- #647300
#647300
oklch(52.5% 0.123 118.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7D40D0, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Blue Violet #8A2BE2 ΔE 0.044
- Bluey Purple #6241C7 ΔE 0.050
- Dark Orchid #9932CC ΔE 0.056
- Purpley #8756E4 ΔE 0.056
- Burple #6832E3 ΔE 0.056
- Light Indigo #6D5ACF ΔE 0.057
- Slate Blue #6A5ACD ΔE 0.059
- Iris #6258C4 ΔE 0.066
Use #7D40D0 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.