#7D3590

Closest named color: Warm Purple (#952E8F). oklch(46.6% 0.156 318.7), rgb(125, 53, 144).

Aa

White text reads best on this color (7.54:1).

About this color

#7D3590 is a medium-dark, vivid purple. In OKLCH its lightness is 47%, its chroma 0.156 and its hue 319°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Warm Purple (#952E8F), ΔE 0.048 away. White text reads best on it, at 7.54:1.

Hue familyPurples
Lightnessmedium-dark (47%)
Chromavivid (0.156)
Temperaturein between
Nearest nameWarm Purple (#952E8F)
Black text2.78:1
White text7.54:1

Values

HEX#7D3590
RGBrgb(125, 53, 144)
HSLhsl(287, 46%, 39%)
OKLCHoklch(46.6% 0.156 318.7)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #7D3590 7.54:1 AAA Lc -90.5 Preferred for body text
Black text on #7D3590 2.78:1 Fails Lc 18.4 Dividers and decoration only
#7D3590 text on white 7.54:1 AAA Lc 85.6 Fine for body text
#7D3590 text on black 2.78:1 Fails Lc -16.4 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F8F3FA

    oklch(97% 0.011 316.5)

  2. Step 100

    100

    #F0E6F3

    oklch(93.7% 0.02 318.4)

  3. Step 200

    200

    #E5D1EB

    oklch(88.5% 0.041 318.4)

  4. Step 300

    300

    #D6B2E0

    oklch(81% 0.075 318.8)

  5. Step 400

    400

    #C187D1

    oklch(70.7% 0.122 318.8)

  6. Step 500

    500

    #B067C4

    oklch(63% 0.154 318.7)

  7. Step 600

    600

    #9B4CB1

    oklch(55.6% 0.168 318.4)

  8. Step 700

    700 (this color)

    #7D3590

    oklch(46.6% 0.156 318.7)

  9. Step 800

    800

    #6C337B

    oklch(42.8% 0.129 318.9)

  10. Step 900

    900

    #582D63

    oklch(37.7% 0.101 319.2)

  11. Step 950

    950

    #331B3A

    oklch(26.9% 0.064 318.3)

Export this scale for Tailwind in the Tailwind colors tool

#7D3590 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#1C4F930.150
Deuteranopia (no green cones)#3A578E0.130
Tritanopia (no blue cones)#7D445D0.098
Achromatopsia (no color)#5454540.157

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #7D3590

    #7D3590

    oklch(46.6% 0.156 318.7)

  • #256B00

    #256B00

    oklch(46.5% 0.146 138.7)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #7D3590

    #7D3590

    oklch(46.6% 0.156 318.7)

  • #5A44AA

    #5A44AA

    oklch(46.6% 0.156 288.8)

  • #942968

    #942968

    oklch(46.7% 0.156 348.6)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #7D3590

    #7D3590

    oklch(46.6% 0.156 318.7)

  • #5F5E00

    #5F5E00

    oklch(46.7% 0.101 109)

  • #006A50

    #006A50

    oklch(46.6% 0.094 168.6)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #7D3590

    #7D3590

    oklch(46.6% 0.156 318.7)

  • #775200

    #775200

    oklch(46.7% 0.097 78.6)

  • #00676A

    #00676A

    oklch(46.6% 0.079 198.3)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #7D3590

    #7D3590

    oklch(46.6% 0.156 318.7)

  • #8F3F00

    #8F3F00

    oklch(46.6% 0.125 49)

  • #256B00

    #256B00

    oklch(46.5% 0.146 138.7)

  • #006382

    #006382

    oklch(46.7% 0.091 228.3)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7D3590, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #7D3590 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.