#7D3449
Closest named color: Brownish Purple (#76424E). oklch(43.1% 0.103 4.4), rgb(125, 52, 73).
Aa
White text reads best on this color (8.53:1).
About this color
#7D3449 is a dark, moderately saturated red. In OKLCH its lightness is 43%, its chroma 0.103 and its hue 4°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.033 away. White text reads best on it, at 8.53:1.
| Hue family | Reds |
| Lightness | dark (43%) |
| Chroma | moderately saturated (0.103) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.45:1 |
| White text | 8.53:1 |
Values
| HEX | #7D3449 |
| RGB | rgb(125, 52, 73) |
| HSL | hsl(343, 41%, 35%) |
| OKLCH | oklch(43.1% 0.103 4.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7D3449 | 8.53:1 | AAA | Lc -93.4 | Preferred for body text |
| Black text on #7D3449 | 2.45:1 | Fails | Lc 15.1 | Dividers and decoration only |
| #7D3449 text on white | 8.53:1 | AAA | Lc 88.9 | Fine for body text |
| #7D3449 text on black | 2.45:1 | Fails | Lc -13.3 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FBF3F5
oklch(97.1% 0.009 0.1)
-
Step 100
100
#F5E5E8
oklch(93.5% 0.018 4.5)
-
Step 200
200
#EED0D6
oklch(88.4% 0.034 4.2)
-
Step 300
300
#E4B1BC
oklch(81% 0.061 4.1)
-
Step 400
400
#D48799
oklch(70.8% 0.097 4.6)
-
Step 500
500
#C66780
oklch(63.1% 0.123 4.5)
-
Step 600
600
#B14C69
oklch(55.5% 0.134 4.5)
-
Step 700
700
#983D58
oklch(49.1% 0.124 4.4)
-
Step 800
800 (this color)
#7D3449
oklch(43.1% 0.103 4.4)
-
Step 900
900
#642D3C
oklch(37.7% 0.081 4.5)
-
Step 950
950
#3B1B23
oklch(27% 0.051 5.2)
#7D3449 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #42444A | 0.114 |
| Deuteranopia (no green cones) | #545247 | 0.106 |
| Tritanopia (no blue cones) | #872D3C | 0.027 |
| Achromatopsia (no color) | #4C4C4C | 0.105 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7D3449
#7D3449
oklch(43.1% 0.103 4.4)
- #005D55
#005D55
oklch(43% 0.076 184.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7D3449, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.033
- Purple Brown #673A3F ΔE 0.049
- Red Purple #820747 ΔE 0.065
- Red Wine #8C0034 ΔE 0.066
- Dark Mauve #874C62 ΔE 0.066
- Mulberry #920A4E ΔE 0.067
- Red Brown #8B2E16 ΔE 0.068
- Wine #80013F ΔE 0.068
Use #7D3449 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.