#7C4E66
Closest named color: Dark Mauve (#874C62). oklch(48.4% 0.07 347.5), rgb(124, 78, 102).
Aa
White text reads best on this color (6.69:1).
About this color
#7C4E66 is a medium-dark, moderately saturated red. In OKLCH its lightness is 48%, its chroma 0.070 and its hue 347°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Mauve (#874C62), ΔE 0.021 away. White text reads best on it, at 6.69:1.
| Hue family | Reds |
| Lightness | medium-dark (48%) |
| Chroma | moderately saturated (0.070) |
| Temperature | warm |
| Nearest name | Dark Mauve (#874C62) |
| Black text | 3.13:1 |
| White text | 6.69:1 |
Values
| HEX | #7C4E66 |
| RGB | rgb(124, 78, 102) |
| HSL | hsl(329, 23%, 40%) |
| OKLCH | oklch(48.4% 0.07 347.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7C4E66 | 6.69:1 | AA | Lc -87.9 | Fine for body text |
| Black text on #7C4E66 | 3.13:1 | AA large text | Lc 21.1 | Dividers and decoration only |
| #7C4E66 text on white | 6.69:1 | AA | Lc 82.9 | Fine for body text |
| #7C4E66 text on black | 3.13:1 | AA large text | Lc -19.0 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F8F4F6
oklch(97.1% 0.005 345.3)
-
Step 100
100
#EFE7EB
oklch(93.5% 0.01 345.4)
-
Step 200
200
#E3D4DB
oklch(88.4% 0.019 347.5)
-
Step 300
300
#D2B8C5
oklch(80.9% 0.034 346.2)
-
Step 400
400
#BB93A7
oklch(70.7% 0.055 347.1)
-
Step 500
500
#A97891
oklch(63% 0.07 347.3)
-
Step 600
600
#94617C
oklch(55.6% 0.076 346.8)
-
Step 700
700 (this color)
#7C4E66
oklch(48.4% 0.07 347.5)
-
Step 800
800
#674255
oklch(42.8% 0.058 347.7)
-
Step 900
900
#543846
oklch(37.8% 0.045 348.1)
-
Step 950
950
#312129
oklch(27% 0.028 347.7)
#7C4E66 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #525767 | 0.073 |
| Deuteranopia (no green cones) | #5D5F65 | 0.069 |
| Tritanopia (no blue cones) | #824D56 | 0.027 |
| Achromatopsia (no color) | #5C5C5C | 0.071 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7C4E66
#7C4E66
oklch(48.4% 0.07 347.5)
- #316B57
#316B57
oklch(48.3% 0.07 168.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7C4E66, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Mauve #874C62 ΔE 0.021
- Brownish Purple #76424E ΔE 0.045
- Dull Purple #84597E ΔE 0.045
- Dusky Purple #895B7B ΔE 0.049
- Muted Purple #805B87 ΔE 0.056
- Dusty Purple #825F87 ΔE 0.061
- Light Eggplant #894585 ΔE 0.064
- Dusty Grape #545775 ΔE 0.071
Use #7C4E66 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.