#7C4471
Closest named color: Light Eggplant (#894585). oklch(47.1% 0.098 334.7), rgb(124, 68, 113).
Aa
White text reads best on this color (7.18:1).
About this color
#7C4471 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 47%, its chroma 0.098 and its hue 335°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.040 away. White text reads best on it, at 7.18:1.
| Hue family | Purples |
| Lightness | medium-dark (47%) |
| Chroma | moderately saturated (0.098) |
| Temperature | in between |
| Nearest name | Light Eggplant (#894585) |
| Black text | 2.92:1 |
| White text | 7.18:1 |
Values
| HEX | #7C4471 |
| RGB | rgb(124, 68, 113) |
| HSL | hsl(312, 29%, 38%) |
| OKLCH | oklch(47.1% 0.098 334.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7C4471 | 7.18:1 | AAA | Lc -89.6 | Fine for body text |
| Black text on #7C4471 | 2.92:1 | Fails | Lc 19.3 | Dividers and decoration only |
| #7C4471 text on white | 7.18:1 | AAA | Lc 84.7 | Fine for body text |
| #7C4471 text on black | 2.92:1 | Fails | Lc -17.3 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F8F4F7
oklch(97.1% 0.006 334)
-
Step 100
100
#F0E7EE
oklch(93.7% 0.013 333)
-
Step 200
200
#E5D3E0
oklch(88.5% 0.026 335.5)
-
Step 300
300
#D5B6CD
oklch(81% 0.047 335.2)
-
Step 400
400
#BF8FB4
oklch(70.8% 0.076 334.7)
-
Step 500
500
#AE72A1
oklch(63% 0.098 334.9)
-
Step 600
600
#995A8C
oklch(55.6% 0.106 334.9)
-
Step 700
700 (this color)
#7C4471
oklch(47.1% 0.098 334.7)
-
Step 800
800
#6A3D61
oklch(42.8% 0.081 334.6)
-
Step 900
900
#56344F
oklch(37.6% 0.064 334.6)
-
Step 950
950
#331F2E
oklch(27.1% 0.04 336.2)
#7C4471 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #445273 | 0.098 |
| Deuteranopia (no green cones) | #535A6F | 0.089 |
| Tritanopia (no blue cones) | #814755 | 0.050 |
| Achromatopsia (no color) | #575757 | 0.099 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7C4471
#7C4471
oklch(47.1% 0.098 334.7)
- #226B41
#226B41
oklch(47.1% 0.099 154.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7C4471, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Eggplant #894585 ΔE 0.040
- Dark Mauve #874C62 ΔE 0.044
- Dull Purple #84597E ΔE 0.057
- Brownish Purple #76424E ΔE 0.058
- Muted Purple #805B87 ΔE 0.062
- Dusky Purple #895B7B ΔE 0.066
- Dusty Purple #825F87 ΔE 0.072
- Dusty Grape #545775 ΔE 0.081
Use #7C4471 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.