#7C3844
Closest named color: Brownish Purple (#76424E). oklch(43.4% 0.095 10.9), rgb(124, 56, 68).
Aa
White text reads best on this color (8.37:1).
About this color
#7C3844 is a dark, moderately saturated red. In OKLCH its lightness is 43%, its chroma 0.095 and its hue 11°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.026 away. White text reads best on it, at 8.37:1.
| Hue family | Reds |
| Lightness | dark (43%) |
| Chroma | moderately saturated (0.095) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.50:1 |
| White text | 8.37:1 |
Values
| HEX | #7C3844 |
| RGB | rgb(124, 56, 68) |
| HSL | hsl(349, 38%, 35%) |
| OKLCH | oklch(43.4% 0.095 10.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7C3844 | 8.37:1 | AAA | Lc -93.1 | Preferred for body text |
| Black text on #7C3844 | 2.50:1 | Fails | Lc 15.5 | Dividers and decoration only |
| #7C3844 text on white | 8.37:1 | AAA | Lc 88.5 | Fine for body text |
| #7C3844 text on black | 2.50:1 | Fails | Lc -13.7 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3F4
oklch(97% 0.008 7.3)
-
Step 100
100
#F4E6E7
oklch(93.6% 0.015 12.4)
-
Step 200
200
#EDD1D4
oklch(88.5% 0.032 10.4)
-
Step 300
300
#E2B2B8
oklch(80.8% 0.056 10)
-
Step 400
400
#D18993
oklch(70.6% 0.089 10.5)
-
Step 500
500
#C46B79
oklch(63.2% 0.114 10.8)
-
Step 600
600
#AF5161
oklch(55.7% 0.123 11.3)
-
Step 700
700
#964151
oklch(49.2% 0.115 10.6)
-
Step 800
800 (this color)
#7C3844
oklch(43.4% 0.095 10.9)
-
Step 900
900
#622F38
oklch(37.6% 0.074 10.1)
-
Step 950
950
#3A1C21
oklch(27% 0.047 10.1)
#7C3844 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #464544 | 0.103 |
| Deuteranopia (no green cones) | #575343 | 0.096 |
| Tritanopia (no blue cones) | #86303C | 0.024 |
| Achromatopsia (no color) | #4E4E4E | 0.096 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7C3844
#7C3844
oklch(43.4% 0.095 10.9)
- #005E5B
#005E5B
oklch(43.5% 0.075 191)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7C3844, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.026
- Purple Brown #673A3F ΔE 0.043
- Red Brown #8B2E16 ΔE 0.060
- Dark Mauve #874C62 ΔE 0.064
- Rust Brown #8B3103 ΔE 0.070
- Auburn #9B2226 ΔE 0.071
- Red Wine #8C0034 ΔE 0.073
- Brown Red #922B05 ΔE 0.073
Use #7C3844 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.