#7B74BD

Closest named color: Deep Lilac (#966EBD). oklch(59.6% 0.11 287), rgb(123, 116, 189).

Aa

Black text reads best on this color (5.07:1).

About this color

#7B74BD is a medium-dark, moderately saturated purple. In OKLCH its lightness is 60%, its chroma 0.110 and its hue 287°. Its hue sits on the cool side of the wheel. The nearest named color is Deep Lilac (#966EBD), ΔE 0.044 away. Black text reads best on it, at 5.07:1.

Hue familyPurples
Lightnessmedium-dark (60%)
Chromamoderately saturated (0.110)
Temperaturecool
Nearest nameDeep Lilac (#966EBD)
Black text5.07:1
White text4.13:1

Values

HEX#7B74BD
RGBrgb(123, 116, 189)
HSLhsl(246, 36%, 60%)
OKLCHoklch(59.6% 0.11 287)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #7B74BD 4.13:1 AA large text Lc -73.9 Content text, not long reading
Black text on #7B74BD 5.07:1 AA Lc 35.7 Non-text elements, placeholder text
#7B74BD text on white 4.13:1 AA large text Lc 68.4 Content text, not long reading
#7B74BD text on black 5.07:1 AA Lc -33.3 Non-text elements, placeholder text

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.

  1. Step 50

    50

    #F5F5FA

    oklch(97.2% 0.007 286.3)

  2. Step 100

    100

    #E9E8F4

    oklch(93.5% 0.016 289.9)

  3. Step 200

    200

    #D7D7EC

    oklch(88.6% 0.029 285.8)

  4. Step 300

    300

    #BEBCE2

    oklch(80.9% 0.053 287.6)

  5. Step 400

    400

    #9D99D4

    oklch(70.8% 0.086 287.1)

  6. Step 500

    500 (this color)

    #7B74BD

    oklch(59.6% 0.11 287)

  7. Step 600

    600

    #6F67B5

    oklch(55.6% 0.119 286.6)

  8. Step 700

    700

    #5D559C

    oklch(49.1% 0.111 286.7)

  9. Step 800

    800

    #4C467E

    oklch(42.7% 0.091 286.8)

  10. Step 900

    900

    #3F3B66

    oklch(37.7% 0.072 286.6)

  11. Step 950

    950

    #25233B

    oklch(27% 0.044 286.9)

Export this scale for Tailwind in the Tailwind colors tool

#7B74BD with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#5D7FC00.046
Deuteranopia (no green cones)#5C7BBB0.044
Tritanopia (no blue cones)#6A828F0.095
Achromatopsia (no color)#7D7D7D0.110

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #7B74BD

    #7B74BD

    oklch(59.6% 0.11 287)

  • #878329

    #878329

    oklch(59.6% 0.11 106.8)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #7B74BD

    #7B74BD

    oklch(59.6% 0.11 287)

  • #5380C0

    #5380C0

    oklch(59.6% 0.11 257.3)

  • #9969AA

    #9969AA

    oklch(59.5% 0.11 316.9)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #7B74BD

    #7B74BD

    oklch(59.6% 0.11 287)

  • #A37525

    #A37525

    oklch(59.5% 0.11 77)

  • #5F8E4B

    #5F8E4B

    oklch(59.6% 0.109 137)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #7B74BD

    #7B74BD

    oklch(59.6% 0.11 287)

  • #B46942

    #B46942

    oklch(59.7% 0.11 47.3)

  • #279471

    #279471

    oklch(59.7% 0.11 166.7)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #7B74BD

    #7B74BD

    oklch(59.6% 0.11 287)

  • #B76267

    #B76267

    oklch(59.6% 0.11 17.2)

  • #878329

    #878329

    oklch(59.6% 0.11 106.8)

  • #009194

    #009194

    oklch(59.6% 0.101 197.4)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7B74BD, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #7B74BD in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.