#7B73BB
Closest named color: Deep Lilac (#966EBD). oklch(59.3% 0.108 287.7), rgb(123, 115, 187).
Aa
Black text reads best on this color (5.01:1).
About this color
#7B73BB is a medium-dark, moderately saturated purple. In OKLCH its lightness is 59%, its chroma 0.108 and its hue 288°. Its hue sits on the cool side of the wheel. The nearest named color is Deep Lilac (#966EBD), ΔE 0.044 away. Black text reads best on it, at 5.01:1.
| Hue family | Purples |
| Lightness | medium-dark (59%) |
| Chroma | moderately saturated (0.108) |
| Temperature | cool |
| Nearest name | Deep Lilac (#966EBD) |
| Black text | 5.01:1 |
| White text | 4.18:1 |
Values
| HEX | #7B73BB |
| RGB | rgb(123, 115, 187) |
| HSL | hsl(247, 35%, 59%) |
| OKLCH | oklch(59.3% 0.108 287.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7B73BB | 4.18:1 | AA large text | Lc -74.3 | Content text, not long reading |
| Black text on #7B73BB | 5.01:1 | AA | Lc 35.3 | Non-text elements, placeholder text |
| #7B73BB text on white | 4.18:1 | AA large text | Lc 68.8 | Content text, not long reading |
| #7B73BB text on black | 5.01:1 | AA | Lc -32.9 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#F5F5FA
oklch(97.2% 0.007 286.3)
-
Step 100
100
#E9E9F3
oklch(93.7% 0.013 286.1)
-
Step 200
200
#D8D7EB
oklch(88.6% 0.027 288.1)
-
Step 300
300
#BEBCDF
oklch(80.8% 0.049 287.9)
-
Step 400
400
#9D99CF
oklch(70.6% 0.078 287.6)
-
Step 500
500
#8680C3
oklch(63.2% 0.1 287.3)
-
Step 600
600 (this color)
#7B73BB
oklch(59.3% 0.108 287.7)
-
Step 700
700
#5E5696
oklch(49% 0.101 287.8)
-
Step 800
800
#4D477A
oklch(42.8% 0.083 287.7)
-
Step 900
900
#403C62
oklch(37.8% 0.064 287.7)
-
Step 950
950
#252339
oklch(26.9% 0.041 287.5)
#7B73BB with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #5D7DBE | 0.045 |
| Deuteranopia (no green cones) | #5C7AB9 | 0.045 |
| Tritanopia (no blue cones) | #6B808E | 0.091 |
| Achromatopsia (no color) | #7C7C7C | 0.109 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7B73BB
#7B73BB
oklch(59.3% 0.108 287.7)
- #85822B
#85822B
oklch(59.2% 0.108 107.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7B73BB, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Deep Lilac #966EBD ΔE 0.044
- Deep Lavender #8D5EB7 ΔE 0.057
- Dark Lavender #856798 ΔE 0.057
- Faded Purple #916E99 ΔE 0.060
- Dark Lilac #9C6DA5 ΔE 0.061
- Medium Purple #9370DB ΔE 0.063
- Lavender Gray #7E7F9A ΔE 0.069
- Amethyst #9B5FC0 ΔE 0.069
Use #7B73BB in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.