#7B73B2

Closest named color: Dark Lavender (#856798). oklch(58.9% 0.095 288.9), rgb(123, 115, 178).

Aa

Black text reads best on this color (4.93:1).

About this color

#7B73B2 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 59%, its chroma 0.095 and its hue 289°. Its hue sits on the cool side of the wheel. The nearest named color is Dark Lavender (#856798), ΔE 0.046 away. Black text reads best on it, at 4.93:1.

Hue familyPurples
Lightnessmedium-dark (59%)
Chromamoderately saturated (0.095)
Temperaturecool
Nearest nameDark Lavender (#856798)
Black text4.93:1
White text4.25:1

Values

HEX#7B73B2
RGBrgb(123, 115, 178)
HSLhsl(248, 29%, 57%)
OKLCHoklch(58.9% 0.095 288.9)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #7B73B2 4.25:1 AA large text Lc -74.8 Content text, not long reading
Black text on #7B73B2 4.93:1 AA Lc 34.7 Non-text elements, placeholder text
#7B73B2 text on white 4.25:1 AA large text Lc 69.3 Content text, not long reading
#7B73B2 text on black 4.93:1 AA Lc -32.3 Non-text elements, placeholder text

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #F5F5F9

    oklch(97.1% 0.005 286.3)

  2. Step 100

    100

    #E9E9F2

    oklch(93.7% 0.012 286.2)

  3. Step 200

    200

    #D8D7E8

    oklch(88.5% 0.023 288.6)

  4. Step 300

    300

    #BFBDDB

    oklch(81% 0.042 288.5)

  5. Step 400

    400

    #9F9AC9

    oklch(70.7% 0.068 289.4)

  6. Step 500

    500

    #8781BB

    oklch(63.1% 0.086 288.4)

  7. Step 600

    600 (this color)

    #7B73B2

    oklch(58.9% 0.095 288.9)

  8. Step 700

    700

    #5F5890

    oklch(49.2% 0.088 288.4)

  9. Step 800

    800

    #4E4875

    oklch(42.8% 0.074 289)

  10. Step 900

    900

    #403C5E

    oklch(37.6% 0.058 288.7)

  11. Step 950

    950

    #262337

    oklch(26.9% 0.037 290.6)

Export this scale for Tailwind in the Tailwind colors tool

#7B73B2 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#617CB50.040
Deuteranopia (no green cones)#6179B00.039
Tritanopia (no blue cones)#6E7E8A0.080
Achromatopsia (no color)#7B7B7B0.095

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #7B73B2

    #7B73B2

    oklch(58.9% 0.095 288.9)

  • #818139

    #818139

    oklch(58.8% 0.095 109)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #7B73B2

    #7B73B2

    oklch(58.9% 0.095 288.9)

  • #5A7EB5

    #5A7EB5

    oklch(59% 0.094 258.6)

  • #956AA1

    #956AA1

    oklch(58.8% 0.095 318.7)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #7B73B2

    #7B73B2

    oklch(58.9% 0.095 288.9)

  • #9B7634

    #9B7634

    oklch(58.9% 0.095 79.5)

  • #5F8A52

    #5F8A52

    oklch(58.7% 0.095 138.6)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #7B73B2

    #7B73B2

    oklch(58.9% 0.095 288.9)

  • #AA6B48

    #AA6B48

    oklch(58.8% 0.095 49.2)

  • #368F73

    #368F73

    oklch(58.9% 0.096 169)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #7B73B2

    #7B73B2

    oklch(58.9% 0.095 288.9)

  • #AE6566

    #AE6566

    oklch(58.9% 0.094 19.4)

  • #818139

    #818139

    oklch(58.8% 0.095 109)

  • #188E92

    #188E92

    oklch(58.9% 0.095 198.6)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7B73B2, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #7B73B2 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.