#7B4DAB

Closest named color: Deep Lavender (#8D5EB7). oklch(51.6% 0.148 304.3), rgb(123, 77, 171).

Aa

White text reads best on this color (6.01:1).

About this color

#7B4DAB is a medium-dark, vivid purple. In OKLCH its lightness is 52%, its chroma 0.148 and its hue 304°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Deep Lavender (#8D5EB7), ΔE 0.055 away. White text reads best on it, at 6.01:1.

Hue familyPurples
Lightnessmedium-dark (52%)
Chromavivid (0.148)
Temperaturein between
Nearest nameDeep Lavender (#8D5EB7)
Black text3.49:1
White text6.01:1

Values

HEX#7B4DAB
RGBrgb(123, 77, 171)
HSLhsl(269, 38%, 49%)
OKLCHoklch(51.6% 0.148 304.3)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #7B4DAB 6.01:1 AA Lc -85.0 Fine for body text
Black text on #7B4DAB 3.49:1 AA large text Lc 24.3 Dividers and decoration only
#7B4DAB text on white 6.01:1 AA Lc 79.7 Fine for body text
#7B4DAB text on black 3.49:1 AA large text Lc -22.1 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F7F4FB

    oklch(97.1% 0.01 305.4)

  2. Step 100

    100

    #EDE7F5

    oklch(93.7% 0.02 305.3)

  3. Step 200

    200

    #DFD3EF

    oklch(88.5% 0.04 304.9)

  4. Step 300

    300

    #CBB6E7

    oklch(81% 0.071 304.3)

  5. Step 400

    400

    #B08EDA

    oklch(70.6% 0.114 304.2)

  6. Step 500

    500

    #9D70D0

    oklch(63% 0.146 304.2)

  7. Step 600

    600

    #8956BD

    oklch(55.6% 0.159 304.6)

  8. Step 700

    700 (this color)

    #7B4DAB

    oklch(51.6% 0.148 304.3)

  9. Step 800

    800

    #5E3A84

    oklch(42.7% 0.122 304.2)

  10. Step 900

    900

    #4D326A

    oklch(37.6% 0.096 304.4)

  11. Step 950

    950

    #2D1E3E

    oklch(27% 0.06 304.3)

Export this scale for Tailwind in the Tailwind colors tool

#7B4DAB with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#2C62AE0.114
Deuteranopia (no green cones)#3B63A90.103
Tritanopia (no blue cones)#735F740.110
Achromatopsia (no color)#6363630.149

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #7B4DAB

    #7B4DAB

    oklch(51.6% 0.148 304.3)

  • #587300

    #587300

    oklch(51.5% 0.128 124.3)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #7B4DAB

    #7B4DAB

    oklch(51.6% 0.148 304.3)

  • #505CBB

    #505CBB

    oklch(51.5% 0.148 274.5)

  • #98418A

    #98418A

    oklch(51.6% 0.147 334.1)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #7B4DAB

    #7B4DAB

    oklch(51.6% 0.148 304.3)

  • #7B6600

    #7B6600

    oklch(51.5% 0.106 94.8)

  • #007C44

    #007C44

    oklch(51.5% 0.129 154.4)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #7B4DAB

    #7B4DAB

    oklch(51.6% 0.148 304.3)

  • #955700

    #955700

    oklch(51.7% 0.116 64.4)

  • #00786E

    #00786E

    oklch(51.5% 0.091 184.8)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #7B4DAB

    #7B4DAB

    oklch(51.6% 0.148 304.3)

  • #AC3F26

    #AC3F26

    oklch(51.6% 0.148 34.3)

  • #587300

    #587300

    oklch(51.5% 0.128 124.3)

  • #007488

    #007488

    oklch(51.5% 0.091 215.2)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7B4DAB, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #7B4DAB in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.