#7B4D73
Closest named color: Dark Mauve (#874C62). oklch(48.6% 0.082 333.2), rgb(123, 77, 115).
Aa
White text reads best on this color (6.66:1).
About this color
#7B4D73 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 49%, its chroma 0.082 and its hue 333°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Dark Mauve (#874C62), ΔE 0.035 away. White text reads best on it, at 6.66:1.
| Hue family | Purples |
| Lightness | medium-dark (49%) |
| Chroma | moderately saturated (0.082) |
| Temperature | in between |
| Nearest name | Dark Mauve (#874C62) |
| Black text | 3.15:1 |
| White text | 6.66:1 |
Values
| HEX | #7B4D73 |
| RGB | rgb(123, 77, 115) |
| HSL | hsl(310, 23%, 39%) |
| OKLCH | oklch(48.6% 0.082 333.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7B4D73 | 6.66:1 | AA | Lc -87.8 | Fine for body text |
| Black text on #7B4D73 | 3.15:1 | AA large text | Lc 21.3 | Dividers and decoration only |
| #7B4D73 text on white | 6.66:1 | AA | Lc 82.8 | Fine for body text |
| #7B4D73 text on black | 3.15:1 | AA large text | Lc -19.2 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F8F4F7
oklch(97.1% 0.006 334)
-
Step 100
100
#EFE7ED
oklch(93.6% 0.012 334.1)
-
Step 200
200
#E3D4DF
oklch(88.5% 0.022 335)
-
Step 300
300
#D1B8CC
oklch(81% 0.039 332.7)
-
Step 400
400
#B992B2
oklch(70.6% 0.064 332.5)
-
Step 500
500
#A8779E
oklch(63.1% 0.081 334)
-
Step 600
600
#925F89
oklch(55.5% 0.088 333.2)
-
Step 700
700 (this color)
#7B4D73
oklch(48.6% 0.082 333.2)
-
Step 800
800
#65405F
oklch(42.6% 0.069 332.7)
-
Step 900
900
#53374E
oklch(37.8% 0.053 333.1)
-
Step 950
950
#30202D
oklch(26.9% 0.033 333.2)
#7B4D73 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4C5874 | 0.081 |
| Deuteranopia (no green cones) | #585F72 | 0.074 |
| Tritanopia (no blue cones) | #7F4F5B | 0.042 |
| Achromatopsia (no color) | #5C5C5C | 0.083 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7B4D73
#7B4D73
oklch(48.6% 0.082 333.2)
- #366D49
#366D49
oklch(48.7% 0.083 153.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7B4D73, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Mauve #874C62 ΔE 0.035
- Dull Purple #84597E ΔE 0.038
- Muted Purple #805B87 ΔE 0.044
- Light Eggplant #894585 ΔE 0.046
- Dusky Purple #895B7B ΔE 0.047
- Dusty Purple #825F87 ΔE 0.053
- Brownish Purple #76424E ΔE 0.060
- Dusty Grape #545775 ΔE 0.069
Use #7B4D73 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.