#7B49A3

Closest named color: Light Eggplant (#894585). oklch(50.4% 0.144 307.7), rgb(123, 73, 163).

Aa

White text reads best on this color (6.31:1).

About this color

#7B49A3 is a medium-dark, vivid purple. In OKLCH its lightness is 50%, its chroma 0.144 and its hue 308°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.055 away. White text reads best on it, at 6.31:1.

Hue familyPurples
Lightnessmedium-dark (50%)
Chromavivid (0.144)
Temperaturein between
Nearest nameLight Eggplant (#894585)
Black text3.32:1
White text6.31:1

Values

HEX#7B49A3
RGBrgb(123, 73, 163)
HSLhsl(273, 38%, 46%)
OKLCHoklch(50.4% 0.144 307.7)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #7B49A3 6.31:1 AA Lc -86.3 Fine for body text
Black text on #7B49A3 3.32:1 AA large text Lc 22.9 Dividers and decoration only
#7B49A3 text on white 6.31:1 AA Lc 81.1 Fine for body text
#7B49A3 text on black 3.32:1 AA large text Lc -20.7 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F7F4FA

    oklch(97.1% 0.009 308.4)

  2. Step 100

    100

    #EDE7F5

    oklch(93.7% 0.02 305.3)

  3. Step 200

    200

    #E0D3EE

    oklch(88.6% 0.039 307.2)

  4. Step 300

    300

    #CDB5E4

    oklch(80.9% 0.07 308)

  5. Step 400

    400

    #B48DD7

    oklch(70.7% 0.113 307.9)

  6. Step 500

    500

    #A16FCC

    oklch(63.1% 0.144 307.6)

  7. Step 600

    600

    #8C55B8

    oklch(55.5% 0.156 307.8)

  8. Step 700

    700 (this color)

    #7B49A3

    oklch(50.4% 0.144 307.7)

  9. Step 800

    800

    #613981

    oklch(42.7% 0.121 307.7)

  10. Step 900

    900

    #4F3267

    oklch(37.7% 0.093 307.8)

  11. Step 950

    950

    #2E1E3D

    oklch(27% 0.059 306.7)

Export this scale for Tailwind in the Tailwind colors tool

#7B49A3 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#2C5EA60.117
Deuteranopia (no green cones)#3D60A10.105
Tritanopia (no blue cones)#75596F0.103
Achromatopsia (no color)#6060600.145

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #7B49A3

    #7B49A3

    oklch(50.4% 0.144 307.7)

  • #4F7100

    #4F7100

    oklch(50.3% 0.131 127.5)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #7B49A3

    #7B49A3

    oklch(50.4% 0.144 307.7)

  • #5358B5

    #5358B5

    oklch(50.5% 0.145 277.6)

  • #963D81

    #963D81

    oklch(50.4% 0.145 337.7)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #7B49A3

    #7B49A3

    oklch(50.4% 0.144 307.7)

  • #756400

    #756400

    oklch(50.4% 0.104 97.5)

  • #007849

    #007849

    oklch(50.4% 0.119 157.7)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #7B49A3

    #7B49A3

    oklch(50.4% 0.144 307.7)

  • #8D5600

    #8D5600

    oklch(50.4% 0.111 67.9)

  • #00746D

    #00746D

    oklch(50.3% 0.088 187.5)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #7B49A3

    #7B49A3

    oklch(50.4% 0.144 307.7)

  • #A63E1C

    #A63E1C

    oklch(50.4% 0.145 37.7)

  • #4F7100

    #4F7100

    oklch(50.3% 0.131 127.5)

  • #007086

    #007086

    oklch(50.3% 0.09 217.7)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7B49A3, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #7B49A3 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.