#7B4972
Closest named color: Dark Mauve (#874C62). oklch(47.8% 0.089 333.7), rgb(123, 73, 114).
Aa
White text reads best on this color (6.91:1).
About this color
#7B4972 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 48%, its chroma 0.089 and its hue 334°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Dark Mauve (#874C62), ΔE 0.038 away. White text reads best on it, at 6.91:1.
| Hue family | Purples |
| Lightness | medium-dark (48%) |
| Chroma | moderately saturated (0.089) |
| Temperature | in between |
| Nearest name | Dark Mauve (#874C62) |
| Black text | 3.03:1 |
| White text | 6.91:1 |
Values
| HEX | #7B4972 |
| RGB | rgb(123, 73, 114) |
| HSL | hsl(311, 26%, 38%) |
| OKLCH | oklch(47.8% 0.089 333.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7B4972 | 6.91:1 | AA | Lc -88.7 | Fine for body text |
| Black text on #7B4972 | 3.03:1 | AA large text | Lc 20.3 | Dividers and decoration only |
| #7B4972 text on white | 6.91:1 | AA | Lc 83.7 | Fine for body text |
| #7B4972 text on black | 3.03:1 | AA large text | Lc -18.2 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F8F4F7
oklch(97.1% 0.006 334)
-
Step 100
100
#EFE7ED
oklch(93.6% 0.012 334.1)
-
Step 200
200
#E3D4E0
oklch(88.6% 0.023 332.4)
-
Step 300
300
#D3B7CC
oklch(81% 0.043 334.7)
-
Step 400
400
#BC91B3
oklch(70.8% 0.069 333.8)
-
Step 500
500
#AA75A0
oklch(63.1% 0.088 333.5)
-
Step 600
600
#955D8B
oklch(55.6% 0.096 333.5)
-
Step 700
700 (this color)
#7B4972
oklch(47.8% 0.089 333.7)
-
Step 800
800
#673F60
oklch(42.7% 0.074 333.3)
-
Step 900
900
#54364E
oklch(37.7% 0.056 334.1)
-
Step 950
950
#31202E
oklch(27% 0.035 332.9)
#7B4972 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #495574 | 0.087 |
| Deuteranopia (no green cones) | #555D70 | 0.082 |
| Tritanopia (no blue cones) | #7F4C58 | 0.046 |
| Achromatopsia (no color) | #5A5A5A | 0.090 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7B4972
#7B4972
oklch(47.8% 0.089 333.7)
- #2F6C45
#2F6C45
oklch(48% 0.09 153.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7B4972, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Mauve #874C62 ΔE 0.038
- Light Eggplant #894585 ΔE 0.043
- Dull Purple #84597E ΔE 0.047
- Muted Purple #805B87 ΔE 0.052
- Dusky Purple #895B7B ΔE 0.056
- Brownish Purple #76424E ΔE 0.057
- Dusty Purple #825F87 ΔE 0.062
- Dusty Grape #545775 ΔE 0.073
Use #7B4972 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.