#7B4697
Closest named color: Light Eggplant (#894585). oklch(49.2% 0.135 312.7), rgb(123, 70, 151).
Aa
White text reads best on this color (6.63:1).
About this color
#7B4697 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 49%, its chroma 0.135 and its hue 313°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.040 away. White text reads best on it, at 6.63:1.
| Hue family | Purples |
| Lightness | medium-dark (49%) |
| Chroma | moderately saturated (0.135) |
| Temperature | in between |
| Nearest name | Light Eggplant (#894585) |
| Black text | 3.16:1 |
| White text | 6.63:1 |
Values
| HEX | #7B4697 |
| RGB | rgb(123, 70, 151) |
| HSL | hsl(279, 37%, 43%) |
| OKLCH | oklch(49.2% 0.135 312.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7B4697 | 6.63:1 | AA | Lc -87.5 | Fine for body text |
| Black text on #7B4697 | 3.16:1 | AA large text | Lc 21.6 | Dividers and decoration only |
| #7B4697 text on white | 6.63:1 | AA | Lc 82.5 | Fine for body text |
| #7B4697 text on black | 3.16:1 | AA large text | Lc -19.4 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F7F4FA
oklch(97.1% 0.009 308.4)
-
Step 100
100
#EEE6F3
oklch(93.5% 0.019 312.8)
-
Step 200
200
#E1D3EB
oklch(88.5% 0.036 311.4)
-
Step 300
300
#CFB5DF
oklch(80.9% 0.065 312.5)
-
Step 400
400
#B78DCF
oklch(70.6% 0.104 312.8)
-
Step 500
500
#A56FC3
oklch(63% 0.134 312.6)
-
Step 600
600
#9056AF
oklch(55.6% 0.145 312.7)
-
Step 700
700 (this color)
#7B4697
oklch(49.2% 0.135 312.7)
-
Step 800
800
#643A7A
oklch(42.8% 0.111 312.9)
-
Step 900
900
#513262
oklch(37.6% 0.087 312.6)
-
Step 950
950
#301E3A
oklch(27.1% 0.055 312.7)
#7B4697 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #315A9A | 0.116 |
| Deuteranopia (no green cones) | #425E95 | 0.104 |
| Tritanopia (no blue cones) | #785368 | 0.091 |
| Achromatopsia (no color) | #5D5D5D | 0.136 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7B4697
#7B4697
oklch(49.2% 0.135 312.7)
- #417006
#417006
oklch(49.2% 0.135 132.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7B4697, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Eggplant #894585 ΔE 0.040
- Rebecca Purple #663399 ΔE 0.062
- Warm Purple #952E8F ΔE 0.063
- Muted Purple #805B87 ΔE 0.066
- Purply #983FB2 ΔE 0.069
- Dull Purple #84597E ΔE 0.074
- Dusty Purple #825F87 ΔE 0.077
- Deep Lavender #8D5EB7 ΔE 0.079
Use #7B4697 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.