#7B4388
Closest named color: Light Eggplant (#894585). oklch(47.9% 0.123 319.8), rgb(123, 67, 136).
Aa
White text reads best on this color (6.99:1).
About this color
#7B4388 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 48%, its chroma 0.123 and its hue 320°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.029 away. White text reads best on it, at 6.99:1.
| Hue family | Purples |
| Lightness | medium-dark (48%) |
| Chroma | moderately saturated (0.123) |
| Temperature | in between |
| Nearest name | Light Eggplant (#894585) |
| Black text | 3.00:1 |
| White text | 6.99:1 |
Values
| HEX | #7B4388 |
| RGB | rgb(123, 67, 136) |
| HSL | hsl(289, 34%, 40%) |
| OKLCH | oklch(47.9% 0.123 319.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7B4388 | 6.99:1 | AA | Lc -88.9 | Fine for body text |
| Black text on #7B4388 | 3.00:1 | AA large text | Lc 20.1 | Dividers and decoration only |
| #7B4388 text on white | 6.99:1 | AA | Lc 83.9 | Fine for body text |
| #7B4388 text on black | 3.00:1 | AA large text | Lc -18.0 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F8F4F9
oklch(97.2% 0.008 319.4)
-
Step 100
100
#EFE6F1
oklch(93.5% 0.018 320.1)
-
Step 200
200
#E3D3E7
oklch(88.6% 0.032 319.5)
-
Step 300
300
#D2B5D9
oklch(80.9% 0.059 319.7)
-
Step 400
400
#BB8DC6
oklch(70.7% 0.096 319.7)
-
Step 500
500
#AA70B7
oklch(63.2% 0.121 320.1)
-
Step 600
600
#9557A3
oklch(55.7% 0.132 320)
-
Step 700
700 (this color)
#7B4388
oklch(47.9% 0.123 319.8)
-
Step 800
800
#673A71
oklch(42.6% 0.102 320.1)
-
Step 900
900
#54325C
oklch(37.6% 0.081 319.8)
-
Step 950
950
#311E36
oklch(27% 0.05 319.1)
#7B4388 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #37558A | 0.113 |
| Deuteranopia (no green cones) | #485B86 | 0.100 |
| Tritanopia (no blue cones) | #7C4C5F | 0.077 |
| Achromatopsia (no color) | #595959 | 0.124 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7B4388
#7B4388
oklch(47.9% 0.123 319.8)
- #326D23
#326D23
oklch(47.8% 0.123 139.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7B4388, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Eggplant #894585 ΔE 0.029
- Warm Purple #952E8F ΔE 0.062
- Muted Purple #805B87 ΔE 0.064
- Dull Purple #84597E ΔE 0.067
- Rebecca Purple #663399 ΔE 0.067
- Dusty Purple #825F87 ΔE 0.076
- Dark Mauve #874C62 ΔE 0.077
- Dusky Purple #895B7B ΔE 0.078
Use #7B4388 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.