#7B4296
Closest named color: Light Eggplant (#894585). oklch(48.6% 0.141 313.7), rgb(123, 66, 150).
Aa
White text reads best on this color (6.85:1).
About this color
#7B4296 is a medium-dark, vivid purple. In OKLCH its lightness is 49%, its chroma 0.141 and its hue 314°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.042 away. White text reads best on it, at 6.85:1.
| Hue family | Purples |
| Lightness | medium-dark (49%) |
| Chroma | vivid (0.141) |
| Temperature | in between |
| Nearest name | Light Eggplant (#894585) |
| Black text | 3.06:1 |
| White text | 6.85:1 |
Values
| HEX | #7B4296 |
| RGB | rgb(123, 66, 150) |
| HSL | hsl(281, 39%, 42%) |
| OKLCH | oklch(48.6% 0.141 313.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7B4296 | 6.85:1 | AA | Lc -88.3 | Fine for body text |
| Black text on #7B4296 | 3.06:1 | AA large text | Lc 20.7 | Dividers and decoration only |
| #7B4296 text on white | 6.85:1 | AA | Lc 83.3 | Fine for body text |
| #7B4296 text on black | 3.06:1 | AA large text | Lc -18.6 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F8F4FA
oklch(97.2% 0.009 314.8)
-
Step 100
100
#EFE6F3
oklch(93.6% 0.02 315.7)
-
Step 200
200
#E2D2EB
oklch(88.4% 0.038 313.6)
-
Step 300
300
#D1B4E0
oklch(80.9% 0.068 314.1)
-
Step 400
400
#B98CD0
oklch(70.7% 0.108 313.9)
-
Step 500
500
#A76EC4
oklch(63.1% 0.138 313.5)
-
Step 600
600
#9254B0
oklch(55.6% 0.15 313.6)
-
Step 700
700 (this color)
#7B4296
oklch(48.6% 0.141 313.7)
-
Step 800
800
#65387B
oklch(42.6% 0.117 313.5)
-
Step 900
900
#533163
oklch(37.7% 0.091 314.1)
-
Step 950
950
#301D3A
oklch(26.9% 0.058 313.2)
#7B4296 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2C5799 | 0.123 |
| Deuteranopia (no green cones) | #3F5C94 | 0.110 |
| Tritanopia (no blue cones) | #795065 | 0.095 |
| Achromatopsia (no color) | #5A5A5A | 0.142 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7B4296
#7B4296
oklch(48.6% 0.141 313.7)
- #3C6F00
#3C6F00
oklch(48.6% 0.139 133.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7B4296, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Eggplant #894585 ΔE 0.042
- Rebecca Purple #663399 ΔE 0.056
- Warm Purple #952E8F ΔE 0.059
- Purply #983FB2 ΔE 0.069
- Muted Purple #805B87 ΔE 0.074
- Dull Purple #84597E ΔE 0.081
- Dusty Purple #825F87 ΔE 0.085
- Twilight #4E518B ΔE 0.086
Use #7B4296 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.