#7B3DAF
Closest named color: Purply (#983FB2). oklch(49.5% 0.176 305.9), rgb(123, 61, 175).
Aa
White text reads best on this color (6.71:1).
About this color
#7B3DAF is a medium-dark, vivid purple. In OKLCH its lightness is 49%, its chroma 0.176 and its hue 306°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purply (#983FB2), ΔE 0.057 away. White text reads best on it, at 6.71:1.
| Hue family | Purples |
| Lightness | medium-dark (49%) |
| Chroma | vivid (0.176) |
| Temperature | in between |
| Nearest name | Purply (#983FB2) |
| Black text | 3.12:1 |
| White text | 6.71:1 |
Values
| HEX | #7B3DAF |
| RGB | rgb(123, 61, 175) |
| HSL | hsl(273, 48%, 46%) |
| OKLCH | oklch(49.5% 0.176 305.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7B3DAF | 6.71:1 | AA | Lc -87.6 | Fine for body text |
| Black text on #7B3DAF | 3.12:1 | AA large text | Lc 21.5 | Dividers and decoration only |
| #7B3DAF text on white | 6.71:1 | AA | Lc 82.5 | Fine for body text |
| #7B3DAF text on black | 3.12:1 | AA large text | Lc -19.4 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F7F4FC
oklch(97.2% 0.011 303.1)
-
Step 100
100
#EEE6F7
oklch(93.6% 0.024 307)
-
Step 200
200
#E1D2F3
oklch(88.6% 0.047 305.9)
-
Step 300
300
#CEB3ED
oklch(80.9% 0.085 305.8)
-
Step 400
400
#B689E4
oklch(70.8% 0.137 306)
-
Step 500
500
#A468DC
oklch(63.2% 0.175 305.9)
-
Step 600
600
#8F4CC9
oklch(55.6% 0.189 305.8)
-
Step 700
700 (this color)
#7B3DAF
oklch(49.5% 0.176 305.9)
-
Step 800
800
#63328D
oklch(42.6% 0.147 305.9)
-
Step 900
900
#512E70
oklch(37.8% 0.113 306.2)
-
Step 950
950
#2F1B42
oklch(26.9% 0.073 305.8)
#7B3DAF with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #005AB2 | 0.145 |
| Deuteranopia (no green cones) | #215CAC | 0.135 |
| Tritanopia (no blue cones) | #725570 | 0.127 |
| Achromatopsia (no color) | #5C5C5C | 0.178 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7B3DAF
#7B3DAF
oklch(49.5% 0.176 305.9)
- #506D00
#506D00
oklch(49.4% 0.125 125.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7B3DAF, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purply #983FB2 ΔE 0.057
- Rebecca Purple #663399 ΔE 0.057
- Bluey Purple #6241C7 ΔE 0.061
- Grape #7209B7 ΔE 0.071
- Dark Orchid #9932CC ΔE 0.072
- Iris #6258C4 ΔE 0.075
- Warm Purple #952E8F ΔE 0.075
- Slate Blue #6A5ACD ΔE 0.079
Use #7B3DAF in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.