#7B3D71

Closest named color: Light Eggplant (#894585). oklch(45.8% 0.111 333.6), rgb(123, 61, 113).

Aa

White text reads best on this color (7.64:1).

About this color

#7B3D71 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 46%, its chroma 0.111 and its hue 334°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.044 away. White text reads best on it, at 7.64:1.

Hue familyPurples
Lightnessmedium-dark (46%)
Chromamoderately saturated (0.111)
Temperaturein between
Nearest nameLight Eggplant (#894585)
Black text2.74:1
White text7.64:1

Values

HEX#7B3D71
RGBrgb(123, 61, 113)
HSLhsl(310, 34%, 36%)
OKLCHoklch(45.8% 0.111 333.6)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #7B3D71 7.64:1 AAA Lc -91.0 Preferred for body text
Black text on #7B3D71 2.74:1 Fails Lc 17.8 Dividers and decoration only
#7B3D71 text on white 7.64:1 AAA Lc 86.2 Fine for body text
#7B3D71 text on black 2.74:1 Fails Lc -15.9 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #F9F3F8

    oklch(97% 0.009 330.9)

  2. Step 100

    100

    #F2E5EF

    oklch(93.5% 0.019 333.5)

  3. Step 200

    200

    #E9D1E3

    oklch(88.6% 0.036 334.5)

  4. Step 300

    300

    #DBB2D2

    oklch(81% 0.064 333.9)

  5. Step 400

    400

    #C888BC

    oklch(70.8% 0.104 333.5)

  6. Step 500

    500

    #B869AB

    oklch(63.1% 0.131 333.3)

  7. Step 600

    600

    #A34E96

    oklch(55.5% 0.144 333.4)

  8. Step 700

    700

    #8C3F80

    oklch(49.2% 0.133 333.7)

  9. Step 800

    800 (this color)

    #7B3D71

    oklch(45.8% 0.111 333.6)

  10. Step 900

    900

    #5C2E55

    oklch(37.7% 0.087 333.1)

  11. Step 950

    950

    #361C32

    oklch(27.1% 0.054 332.8)

Export this scale for Tailwind in the Tailwind colors tool

#7B3D71 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#3C4E730.112
Deuteranopia (no green cones)#4E576F0.100
Tritanopia (no blue cones)#8041520.056
Achromatopsia (no color)#5353530.112

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #7B3D71

    #7B3D71

    oklch(45.8% 0.111 333.6)

  • #0E6939

    #0E6939

    oklch(45.9% 0.111 153.6)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #7B3D71

    #7B3D71

    oklch(45.8% 0.111 333.6)

  • #654689

    #654689

    oklch(45.9% 0.11 303.7)

  • #883951

    #883951

    oklch(45.8% 0.111 3.4)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #7B3D71

    #7B3D71

    oklch(45.8% 0.111 333.6)

  • #4B6105

    #4B6105

    oklch(45.8% 0.111 123.8)

  • #00665C

    #00665C

    oklch(45.8% 0.081 183.3)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #7B3D71

    #7B3D71

    oklch(45.8% 0.111 333.6)

  • #695600

    #695600

    oklch(45.9% 0.094 94)

  • #006372

    #006372

    oklch(45.9% 0.08 212.6)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #7B3D71

    #7B3D71

    oklch(45.8% 0.111 333.6)

  • #7F4800

    #7F4800

    oklch(45.8% 0.104 63.1)

  • #0E6939

    #0E6939

    oklch(45.9% 0.111 153.6)

  • #035C90

    #035C90

    oklch(45.7% 0.111 243.9)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7B3D71, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #7B3D71 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.