#7B3BB4
Closest named color: Bluey Purple (#6241C7). oklch(49.6% 0.185 304.8), rgb(123, 59, 180).
Aa
White text reads best on this color (6.71:1).
About this color
#7B3BB4 is a medium-dark, vivid purple. In OKLCH its lightness is 50%, its chroma 0.185 and its hue 305°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Bluey Purple (#6241C7), ΔE 0.056 away. White text reads best on it, at 6.71:1.
| Hue family | Purples |
| Lightness | medium-dark (50%) |
| Chroma | vivid (0.185) |
| Temperature | in between |
| Nearest name | Bluey Purple (#6241C7) |
| Black text | 3.12:1 |
| White text | 6.71:1 |
Values
| HEX | #7B3BB4 |
| RGB | rgb(123, 59, 180) |
| HSL | hsl(272, 51%, 47%) |
| OKLCH | oklch(49.6% 0.185 304.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7B3BB4 | 6.71:1 | AA | Lc -87.5 | Fine for body text |
| Black text on #7B3BB4 | 3.12:1 | AA large text | Lc 21.6 | Dividers and decoration only |
| #7B3BB4 text on white | 6.71:1 | AA | Lc 82.5 | Fine for body text |
| #7B3BB4 text on black | 3.12:1 | AA large text | Lc -19.4 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F7F4FC
oklch(97.2% 0.011 303.1)
-
Step 100
100
#EEE6F8
oklch(93.6% 0.025 305.8)
-
Step 200
200
#E0D2F4
oklch(88.6% 0.048 304.1)
-
Step 300
300
#CEB2F0
oklch(80.9% 0.091 305.1)
-
Step 400
400
#B588E8
oklch(70.7% 0.143 304.6)
-
Step 500
500
#A366E0
oklch(63% 0.182 304.8)
-
Step 600
600
#8F49CE
oklch(55.5% 0.199 304.9)
-
Step 700
700 (this color)
#7B3BB4
oklch(49.6% 0.185 304.8)
-
Step 800
800
#633190
oklch(42.7% 0.152 305)
-
Step 900
900
#502C73
oklch(37.5% 0.119 304.7)
-
Step 950
950
#2F1B44
oklch(27.1% 0.076 304.3)
#7B3BB4 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #005AB8 | 0.146 |
| Deuteranopia (no green cones) | #135CB1 | 0.143 |
| Tritanopia (no blue cones) | #715673 | 0.133 |
| Achromatopsia (no color) | #5C5C5C | 0.186 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7B3BB4
#7B3BB4
oklch(49.6% 0.185 304.8)
- #526D00
#526D00
oklch(49.5% 0.124 124.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7B3BB4, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Bluey Purple #6241C7 ΔE 0.056
- Purply #983FB2 ΔE 0.058
- Rebecca Purple #663399 ΔE 0.061
- Grape #7209B7 ΔE 0.066
- Dark Orchid #9932CC ΔE 0.067
- Iris #6258C4 ΔE 0.075
- Blue Violet #8A2BE2 ΔE 0.077
- Light Indigo #6D5ACF ΔE 0.077
Use #7B3BB4 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.