#7B3ABB

Closest named color: Bluey Purple (#6241C7). oklch(50% 0.193 303), rgb(123, 58, 187).

Aa

White text reads best on this color (6.63:1).

About this color

#7B3ABB is a medium-dark, vivid purple. In OKLCH its lightness is 50%, its chroma 0.193 and its hue 303°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Bluey Purple (#6241C7), ΔE 0.051 away. White text reads best on it, at 6.63:1.

Hue familyPurples
Lightnessmedium-dark (50%)
Chromavivid (0.193)
Temperaturein between
Nearest nameBluey Purple (#6241C7)
Black text3.16:1
White text6.63:1

Values

HEX#7B3ABB
RGBrgb(123, 58, 187)
HSLhsl(270, 53%, 48%)
OKLCHoklch(50% 0.193 303)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #7B3ABB 6.63:1 AA Lc -87.2 Fine for body text
Black text on #7B3ABB 3.16:1 AA large text Lc 22.0 Dividers and decoration only
#7B3ABB text on white 6.63:1 AA Lc 82.1 Fine for body text
#7B3ABB text on black 3.16:1 AA large text Lc -19.8 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.

  1. Step 50

    50

    #F7F4FD

    oklch(97.2% 0.012 301.3)

  2. Step 100

    100

    #EDE6F9

    oklch(93.6% 0.026 302.6)

  3. Step 200

    200

    #E0D1F6

    oklch(88.4% 0.053 303.7)

  4. Step 300

    300

    #CDB2F3

    oklch(80.9% 0.094 303.4)

  5. Step 400

    400

    #B487ED

    oklch(70.7% 0.151 303.1)

  6. Step 500

    500

    #A265E6

    oklch(63.1% 0.191 303.2)

  7. Step 600

    600

    #8E47D4

    oklch(55.6% 0.208 303.3)

  8. Step 700

    700 (this color)

    #7B3ABB

    oklch(50% 0.193 303)

  9. Step 800

    800

    #622F95

    oklch(42.7% 0.16 303.1)

  10. Step 900

    900

    #502C77

    oklch(37.8% 0.124 303)

  11. Step 950

    950

    #2F1A46

    oklch(27% 0.081 303.5)

Export this scale for Tailwind in the Tailwind colors tool

#7B3ABB with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#005BBF0.145
Deuteranopia (no green cones)#005CB80.147
Tritanopia (no blue cones)#6E58760.142
Achromatopsia (no color)#5D5D5D0.195

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #7B3ABB

    #7B3ABB

    oklch(50% 0.193 303)

  • #566E00

    #566E00

    oklch(50.1% 0.123 123.3)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #7B3ABB

    #7B3ABB

    oklch(50% 0.193 303)

  • #4450CF

    #4450CF

    oklch(50% 0.194 273)

  • #9E2591

    #9E2591

    oklch(50% 0.194 333)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #7B3ABB

    #7B3ABB

    oklch(50% 0.193 303)

  • #776100

    #776100

    oklch(50% 0.102 93.4)

  • #00773E

    #00773E

    oklch(49.9% 0.128 153.2)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #7B3ABB

    #7B3ABB

    oklch(50% 0.193 303)

  • #8F5200

    #8F5200

    oklch(49.9% 0.114 63.3)

  • #007368

    #007368

    oklch(49.9% 0.089 183.4)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #7B3ABB

    #7B3ABB

    oklch(50% 0.193 303)

  • #B42300

    #B42300

    oklch(49.9% 0.184 33)

  • #566E00

    #566E00

    oklch(50.1% 0.123 123.3)

  • #007081

    #007081

    oklch(50.1% 0.088 212.9)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7B3ABB, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #7B3ABB in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.