#7B3588
Closest named color: Light Eggplant (#894585). oklch(45.9% 0.147 321.1), rgb(123, 53, 136).
Aa
White text reads best on this color (7.75:1).
About this color
#7B3588 is a medium-dark, vivid purple. In OKLCH its lightness is 46%, its chroma 0.147 and its hue 321°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.050 away. White text reads best on it, at 7.75:1.
| Hue family | Purples |
| Lightness | medium-dark (46%) |
| Chroma | vivid (0.147) |
| Temperature | in between |
| Nearest name | Light Eggplant (#894585) |
| Black text | 2.70:1 |
| White text | 7.75:1 |
Values
| HEX | #7B3588 |
| RGB | rgb(123, 53, 136) |
| HSL | hsl(291, 44%, 37%) |
| OKLCH | oklch(45.9% 0.147 321.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7B3588 | 7.75:1 | AAA | Lc -91.2 | Preferred for body text |
| Black text on #7B3588 | 2.70:1 | Fails | Lc 17.6 | Dividers and decoration only |
| #7B3588 text on white | 7.75:1 | AAA | Lc 86.4 | Fine for body text |
| #7B3588 text on black | 2.70:1 | Fails | Lc -15.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F3FA
oklch(97.1% 0.011 321.3)
-
Step 100
100
#F2E5F4
oklch(93.7% 0.024 321.7)
-
Step 200
200
#E8CFED
oklch(88.4% 0.049 320.6)
-
Step 300
300
#DBAFE3
oklch(81% 0.086 321.1)
-
Step 400
400
#C782D4
oklch(70.6% 0.138 321.1)
-
Step 500
500
#B860C8
oklch(63.2% 0.174 321.3)
-
Step 600
600
#A342B5
oklch(55.6% 0.191 321.1)
-
Step 700
700
#8C339C
oklch(49.2% 0.177 321.2)
-
Step 800
800 (this color)
#7B3588
oklch(45.9% 0.147 321.1)
-
Step 900
900
#5C2966
oklch(37.8% 0.114 320.8)
-
Step 950
950
#36193B
oklch(27.1% 0.071 321.6)
#7B3588 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #234D8B | 0.143 |
| Deuteranopia (no green cones) | #3D5586 | 0.124 |
| Tritanopia (no blue cones) | #7C4259 | 0.091 |
| Achromatopsia (no color) | #525252 | 0.148 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7B3588
#7B3588
oklch(45.9% 0.147 321.1)
- #186A07
#186A07
oklch(45.8% 0.147 141.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7B3588, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Eggplant #894585 ΔE 0.050
- Warm Purple #952E8F ΔE 0.052
- Rebecca Purple #663399 ΔE 0.053
- Dark Magenta #8B008B ΔE 0.064
- Purple #800080 ΔE 0.064
- Purply #983FB2 ΔE 0.088
- Red Violet #9E0168 ΔE 0.094
- Muted Purple #805B87 ΔE 0.095
Use #7B3588 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.