#7B3370

Closest named color: Light Eggplant (#894585). oklch(44.3% 0.127 333.8), rgb(123, 51, 112).

Aa

White text reads best on this color (8.23:1).

About this color

#7B3370 is a dark, moderately saturated purple. In OKLCH its lightness is 44%, its chroma 0.127 and its hue 334°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.057 away. White text reads best on it, at 8.23:1.

Hue familyPurples
Lightnessdark (44%)
Chromamoderately saturated (0.127)
Temperaturein between
Nearest nameLight Eggplant (#894585)
Black text2.54:1
White text8.23:1

Values

HEX#7B3370
RGBrgb(123, 51, 112)
HSLhsl(309, 41%, 34%)
OKLCHoklch(44.3% 0.127 333.8)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #7B3370 8.23:1 AAA Lc -92.6 Preferred for body text
Black text on #7B3370 2.54:1 Fails Lc 16.1 Dividers and decoration only
#7B3370 text on white 8.23:1 AAA Lc 87.9 Fine for body text
#7B3370 text on black 2.54:1 Fails Lc -14.2 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #FAF3F8

    oklch(97.1% 0.01 335.5)

  2. Step 100

    100

    #F3E5F0

    oklch(93.6% 0.021 332.9)

  3. Step 200

    200

    #EBCFE5

    oklch(88.4% 0.043 333.3)

  4. Step 300

    300

    #DFAFD5

    oklch(80.9% 0.075 333.6)

  5. Step 400

    400

    #CD84BF

    oklch(70.7% 0.118 334)

  6. Step 500

    500

    #BF62AF

    oklch(63.1% 0.152 334.1)

  7. Step 600

    600

    #AA469B

    oklch(55.6% 0.166 333.8)

  8. Step 700

    700

    #913784

    oklch(49% 0.153 333.7)

  9. Step 800

    800 (this color)

    #7B3370

    oklch(44.3% 0.127 333.8)

  10. Step 900

    900

    #602A57

    oklch(37.7% 0.1 334.1)

  11. Step 950

    950

    #381933

    oklch(26.9% 0.063 333.5)

Export this scale for Tailwind in the Tailwind colors tool

#7B3370 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#3248720.131
Deuteranopia (no green cones)#48526E0.115
Tritanopia (no blue cones)#80384C0.066
Achromatopsia (no color)#4F4F4F0.128

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #7B3370

    #7B3370

    oklch(44.3% 0.127 333.8)

  • #006435

    #006435

    oklch(44.2% 0.111 154.1)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #7B3370

    #7B3370

    oklch(44.3% 0.127 333.8)

  • #633D8B

    #633D8B

    oklch(44.2% 0.127 304.2)

  • #892D4B

    #892D4B

    oklch(44.2% 0.128 3.9)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #7B3370

    #7B3370

    oklch(44.3% 0.127 333.8)

  • #475D00

    #475D00

    oklch(44.4% 0.11 124)

  • #006158

    #006158

    oklch(44.3% 0.078 183.9)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #7B3370

    #7B3370

    oklch(44.3% 0.127 333.8)

  • #645200

    #645200

    oklch(44.4% 0.091 94.3)

  • #005E6D

    #005E6D

    oklch(44.3% 0.078 213.4)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #7B3370

    #7B3370

    oklch(44.3% 0.127 333.8)

  • #794500

    #794500

    oklch(44.3% 0.1 63.8)

  • #006435

    #006435

    oklch(44.2% 0.111 154.1)

  • #00588A

    #00588A

    oklch(44.3% 0.108 243.6)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7B3370, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #7B3370 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.