#7B3088
Closest named color: Rebecca Purple (#663399). oklch(45.2% 0.154 321.5), rgb(123, 48, 136).
Aa
White text reads best on this color (8.01:1).
About this color
#7B3088 is a medium-dark, vivid purple. In OKLCH its lightness is 45%, its chroma 0.154 and its hue 321°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rebecca Purple (#663399), ΔE 0.051 away. White text reads best on it, at 8.01:1.
| Hue family | Purples |
| Lightness | medium-dark (45%) |
| Chroma | vivid (0.154) |
| Temperature | in between |
| Nearest name | Rebecca Purple (#663399) |
| Black text | 2.62:1 |
| White text | 8.01:1 |
Values
| HEX | #7B3088 |
| RGB | rgb(123, 48, 136) |
| HSL | hsl(291, 48%, 36%) |
| OKLCH | oklch(45.2% 0.154 321.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7B3088 | 8.01:1 | AAA | Lc -91.8 | Preferred for body text |
| Black text on #7B3088 | 2.62:1 | Fails | Lc 16.9 | Dividers and decoration only |
| #7B3088 text on white | 8.01:1 | AAA | Lc 87.1 | Fine for body text |
| #7B3088 text on black | 2.62:1 | Fails | Lc -15.0 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F3FA
oklch(97.1% 0.011 321.3)
-
Step 100
100
#F2E4F5
oklch(93.5% 0.027 320.2)
-
Step 200
200
#E9CFED
oklch(88.5% 0.049 321.7)
-
Step 300
300
#DCAEE4
oklch(81% 0.09 321.4)
-
Step 400
400
#C980D6
oklch(70.6% 0.144 321.4)
-
Step 500
500
#BA5CCB
oklch(63% 0.184 321.3)
-
Step 600
600
#A63DB8
oklch(55.6% 0.201 321.5)
-
Step 700
700
#8E2E9E
oklch(49.1% 0.186 321.6)
-
Step 800
800 (this color)
#7B3088
oklch(45.2% 0.154 321.5)
-
Step 900
900
#5D2667
oklch(37.6% 0.121 321.2)
-
Step 950
950
#37183C
oklch(27.1% 0.075 321.9)
#7B3088 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #1B4B8B | 0.153 |
| Deuteranopia (no green cones) | #3A5386 | 0.131 |
| Tritanopia (no blue cones) | #7C3E57 | 0.094 |
| Achromatopsia (no color) | #505050 | 0.156 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7B3088
#7B3088
oklch(45.2% 0.154 321.5)
- #0F6900
#0F6900
oklch(45.3% 0.151 141.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7B3088, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rebecca Purple #663399 ΔE 0.051
- Warm Purple #952E8F ΔE 0.053
- Purple #800080 ΔE 0.054
- Dark Magenta #8B008B ΔE 0.056
- Light Eggplant #894585 ΔE 0.058
- Purply #983FB2 ΔE 0.090
- Red Violet #9E0168 ΔE 0.092
- Grape #7209B7 ΔE 0.093
Use #7B3088 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.