#7B2990
Closest named color: Rebecca Purple (#663399). oklch(44.9% 0.171 318.7), rgb(123, 41, 144).
Aa
White text reads best on this color (8.19:1).
About this color
#7B2990 is a dark, vivid purple. In OKLCH its lightness is 45%, its chroma 0.171 and its hue 319°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rebecca Purple (#663399), ΔE 0.046 away. White text reads best on it, at 8.19:1.
| Hue family | Purples |
| Lightness | dark (45%) |
| Chroma | vivid (0.171) |
| Temperature | in between |
| Nearest name | Rebecca Purple (#663399) |
| Black text | 2.56:1 |
| White text | 8.19:1 |
Values
| HEX | #7B2990 |
| RGB | rgb(123, 41, 144) |
| HSL | hsl(288, 56%, 36%) |
| OKLCH | oklch(44.9% 0.171 318.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7B2990 | 8.19:1 | AAA | Lc -92.2 | Preferred for body text |
| Black text on #7B2990 | 2.56:1 | Fails | Lc 16.5 | Dividers and decoration only |
| #7B2990 text on white | 8.19:1 | AAA | Lc 87.5 | Fine for body text |
| #7B2990 text on black | 2.56:1 | Fails | Lc -14.7 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#F9F3FB
oklch(97.1% 0.012 317.7)
-
Step 100
100
#F2E4F7
oklch(93.6% 0.029 317.2)
-
Step 200
200
#E9CEF1
oklch(88.5% 0.055 318.4)
-
Step 300
300
#DDACEA
oklch(80.9% 0.1 319.1)
-
Step 400
400
#CA7DE0
oklch(70.7% 0.16 318.5)
-
Step 500
500
#BC56D7
oklch(63.2% 0.206 318.7)
-
Step 600
600
#A734C4
oklch(55.6% 0.223 318.6)
-
Step 700
700
#8F24A9
oklch(49.1% 0.207 318.7)
-
Step 800
800 (this color)
#7B2990
oklch(44.9% 0.171 318.7)
-
Step 900
900
#5E226E
oklch(37.7% 0.135 318.5)
-
Step 950
950
#371640
oklch(27% 0.084 318.6)
#7B2990 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #004A93 | 0.169 |
| Deuteranopia (no green cones) | #2F528E | 0.147 |
| Tritanopia (no blue cones) | #7B3D59 | 0.109 |
| Achromatopsia (no color) | #4F4F4F | 0.173 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7B2990
#7B2990
oklch(44.9% 0.171 318.7)
- #236600
#236600
oklch(44.9% 0.141 138.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7B2990, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rebecca Purple #663399 ΔE 0.046
- Dark Magenta #8B008B ΔE 0.047
- Purple #800080 ΔE 0.047
- Warm Purple #952E8F ΔE 0.056
- Light Eggplant #894585 ΔE 0.073
- Grape #7209B7 ΔE 0.076
- Purply #983FB2 ΔE 0.088
- Red Violet #9E0168 ΔE 0.100
Use #7B2990 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.