#7A4772
Closest named color: Dark Mauve (#874C62). oklch(47.4% 0.092 332.8), rgb(122, 71, 114).
Aa
White text reads best on this color (7.06:1).
About this color
#7A4772 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 47%, its chroma 0.092 and its hue 333°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Dark Mauve (#874C62), ΔE 0.042 away. White text reads best on it, at 7.06:1.
| Hue family | Purples |
| Lightness | medium-dark (47%) |
| Chroma | moderately saturated (0.092) |
| Temperature | in between |
| Nearest name | Dark Mauve (#874C62) |
| Black text | 2.97:1 |
| White text | 7.06:1 |
Values
| HEX | #7A4772 |
| RGB | rgb(122, 71, 114) |
| HSL | hsl(309, 26%, 38%) |
| OKLCH | oklch(47.4% 0.092 332.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7A4772 | 7.06:1 | AAA | Lc -89.2 | Fine for body text |
| Black text on #7A4772 | 2.97:1 | Fails | Lc 19.7 | Dividers and decoration only |
| #7A4772 text on white | 7.06:1 | AAA | Lc 84.3 | Fine for body text |
| #7A4772 text on black | 2.97:1 | Fails | Lc -17.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F8F4F7
oklch(97.1% 0.006 334)
-
Step 100
100
#EFE7EE
oklch(93.6% 0.013 329.6)
-
Step 200
200
#E4D3E0
oklch(88.4% 0.026 333.8)
-
Step 300
300
#D3B6CD
oklch(80.8% 0.045 333.1)
-
Step 400
400
#BC90B4
oklch(70.6% 0.072 332.7)
-
Step 500
500
#AB75A1
oklch(63.2% 0.09 333.4)
-
Step 600
600
#955C8C
oklch(55.5% 0.099 332.7)
-
Step 700
700 (this color)
#7A4772
oklch(47.4% 0.092 332.8)
-
Step 800
800
#683E61
oklch(42.7% 0.078 333.1)
-
Step 900
900
#54354F
oklch(37.6% 0.06 332.6)
-
Step 950
950
#311F2E
oklch(26.8% 0.038 332.6)
#7A4772 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #465474 | 0.091 |
| Deuteranopia (no green cones) | #535B70 | 0.083 |
| Tritanopia (no blue cones) | #7E4A57 | 0.048 |
| Achromatopsia (no color) | #585858 | 0.093 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7A4772
#7A4772
oklch(47.4% 0.092 332.8)
- #2C6A42
#2C6A42
oklch(47.2% 0.091 152.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7A4772, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Mauve #874C62 ΔE 0.042
- Light Eggplant #894585 ΔE 0.042
- Dull Purple #84597E ΔE 0.052
- Muted Purple #805B87 ΔE 0.057
- Brownish Purple #76424E ΔE 0.057
- Dusky Purple #895B7B ΔE 0.061
- Dusty Purple #825F87 ΔE 0.067
- Dusty Grape #545775 ΔE 0.074
Use #7A4772 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.