#7A4374
Closest named color: Light Eggplant (#894585). oklch(46.8% 0.102 331.1), rgb(122, 67, 116).
Aa
White text reads best on this color (7.28:1).
About this color
#7A4374 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 47%, its chroma 0.102 and its hue 331°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Light Eggplant (#894585), ΔE 0.039 away. White text reads best on it, at 7.28:1.
| Hue family | Purples |
| Lightness | medium-dark (47%) |
| Chroma | moderately saturated (0.102) |
| Temperature | in between |
| Nearest name | Light Eggplant (#894585) |
| Black text | 2.88:1 |
| White text | 7.28:1 |
Values
| HEX | #7A4374 |
| RGB | rgb(122, 67, 116) |
| HSL | hsl(307, 29%, 37%) |
| OKLCH | oklch(46.8% 0.102 331.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7A4374 | 7.28:1 | AAA | Lc -89.9 | Fine for body text |
| Black text on #7A4374 | 2.88:1 | Fails | Lc 19.0 | Dividers and decoration only |
| #7A4374 text on white | 7.28:1 | AAA | Lc 85.0 | Fine for body text |
| #7A4374 text on black | 2.88:1 | Fails | Lc -17.0 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F8F4F7
oklch(97.1% 0.006 334)
-
Step 100
100
#F0E7EE
oklch(93.7% 0.013 333)
-
Step 200
200
#E4D3E1
oklch(88.5% 0.026 331.6)
-
Step 300
300
#D4B6CF
oklch(81% 0.048 331.6)
-
Step 400
400
#BE8FB7
oklch(70.8% 0.078 331.6)
-
Step 500
500
#AD72A5
oklch(63.1% 0.101 331.6)
-
Step 600
600
#975A90
oklch(55.5% 0.108 331.1)
-
Step 700
700 (this color)
#7A4374
oklch(46.8% 0.102 331.1)
-
Step 800
800
#693D64
oklch(42.8% 0.083 331.1)
-
Step 900
900
#553451
oklch(37.6% 0.065 331.2)
-
Step 950
950
#321F30
oklch(27.1% 0.041 330.4)
#7A4374 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #415276 | 0.100 |
| Deuteranopia (no green cones) | #505972 | 0.090 |
| Tritanopia (no blue cones) | #7E4756 | 0.054 |
| Achromatopsia (no color) | #565656 | 0.103 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7A4374
#7A4374
oklch(46.8% 0.102 331.1)
- #256A3B
#256A3B
oklch(46.8% 0.102 150.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7A4374, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Light Eggplant #894585 ΔE 0.039
- Dark Mauve #874C62 ΔE 0.051
- Dull Purple #84597E ΔE 0.061
- Brownish Purple #76424E ΔE 0.062
- Muted Purple #805B87 ΔE 0.064
- Dusky Purple #895B7B ΔE 0.070
- Dusty Purple #825F87 ΔE 0.075
- Warm Purple #952E8F ΔE 0.080
Use #7A4374 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.