#7A409D
Closest named color: Rebecca Purple (#663399). oklch(48.6% 0.151 310.8), rgb(122, 64, 157).
Aa
White text reads best on this color (6.89:1).
About this color
#7A409D is a medium-dark, vivid purple. In OKLCH its lightness is 49%, its chroma 0.151 and its hue 311°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Rebecca Purple (#663399), ΔE 0.050 away. White text reads best on it, at 6.89:1.
| Hue family | Purples |
| Lightness | medium-dark (49%) |
| Chroma | vivid (0.151) |
| Temperature | in between |
| Nearest name | Rebecca Purple (#663399) |
| Black text | 3.04:1 |
| White text | 6.89:1 |
Values
| HEX | #7A409D |
| RGB | rgb(122, 64, 157) |
| HSL | hsl(277, 42%, 43%) |
| OKLCH | oklch(48.6% 0.151 310.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7A409D | 6.89:1 | AA | Lc -88.4 | Fine for body text |
| Black text on #7A409D | 3.04:1 | AA large text | Lc 20.7 | Dividers and decoration only |
| #7A409D text on white | 6.89:1 | AA | Lc 83.4 | Fine for body text |
| #7A409D text on black | 3.04:1 | AA large text | Lc -18.6 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F7F4FA
oklch(97.1% 0.009 308.4)
-
Step 100
100
#EEE6F5
oklch(93.6% 0.022 309.6)
-
Step 200
200
#E2D2EE
oklch(88.5% 0.042 310.9)
-
Step 300
300
#D0B4E4
oklch(81% 0.073 311)
-
Step 400
400
#B88BD7
oklch(70.7% 0.118 310.7)
-
Step 500
500
#A66CCC
oklch(63.1% 0.151 310.6)
-
Step 600
600
#9152B8
oklch(55.6% 0.162 310.7)
-
Step 700
700 (this color)
#7A409D
oklch(48.6% 0.151 310.8)
-
Step 800
800
#643781
oklch(42.7% 0.125 310.2)
-
Step 900
900
#523067
oklch(37.7% 0.098 311.1)
-
Step 950
950
#301D3C
oklch(27% 0.061 311.2)
#7A409D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2057A0 | 0.132 |
| Deuteranopia (no green cones) | #375B9B | 0.117 |
| Tritanopia (no blue cones) | #765168 | 0.105 |
| Achromatopsia (no color) | #5A5A5A | 0.153 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7A409D
#7A409D
oklch(48.6% 0.151 310.8)
- #446D00
#446D00
oklch(48.6% 0.132 130.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7A409D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Rebecca Purple #663399 ΔE 0.050
- Light Eggplant #894585 ΔE 0.053
- Warm Purple #952E8F ΔE 0.062
- Purply #983FB2 ΔE 0.065
- Bluey Purple #6241C7 ΔE 0.081
- Muted Purple #805B87 ΔE 0.084
- Dark Magenta #8B008B ΔE 0.086
- Iris #6258C4 ΔE 0.086
Use #7A409D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.