#7A3D63

Closest named color: Brownish Purple (#76424E). oklch(45% 0.098 343.6), rgb(122, 61, 99).

Aa

White text reads best on this color (7.84:1).

About this color

#7A3D63 is a medium-dark, moderately saturated purple. In OKLCH its lightness is 45%, its chroma 0.098 and its hue 344°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.041 away. White text reads best on it, at 7.84:1.

Hue familyPurples
Lightnessmedium-dark (45%)
Chromamoderately saturated (0.098)
Temperaturewarm
Nearest nameBrownish Purple (#76424E)
Black text2.67:1
White text7.84:1

Values

HEX#7A3D63
RGBrgb(122, 61, 99)
HSLhsl(323, 33%, 36%)
OKLCHoklch(45% 0.098 343.6)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #7A3D63 7.84:1 AAA Lc -91.7 Preferred for body text
Black text on #7A3D63 2.67:1 Fails Lc 17.1 Dividers and decoration only
#7A3D63 text on white 7.84:1 AAA Lc 86.9 Fine for body text
#7A3D63 text on black 2.67:1 Fails Lc -15.2 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #F9F3F7

    oklch(97% 0.008 337.4)

  2. Step 100

    100

    #F2E6ED

    oklch(93.6% 0.016 341.4)

  3. Step 200

    200

    #E9D1DE

    oklch(88.4% 0.032 343.9)

  4. Step 300

    300

    #DCB2CA

    oklch(80.8% 0.058 343.2)

  5. Step 400

    400

    #C98AAF

    oklch(70.7% 0.09 343.6)

  6. Step 500

    500

    #BA6B9B

    oklch(63.1% 0.117 343.7)

  7. Step 600

    600

    #A55286

    oklch(55.7% 0.126 343.6)

  8. Step 700

    700

    #8D4272

    oklch(49.1% 0.118 343.2)

  9. Step 800

    800 (this color)

    #7A3D63

    oklch(45% 0.098 343.6)

  10. Step 900

    900

    #5D304C

    oklch(37.7% 0.076 343.3)

  11. Step 950

    950

    #371C2C

    oklch(27% 0.049 344.5)

Export this scale for Tailwind in the Tailwind colors tool

#7A3D63 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#414C640.104
Deuteranopia (no green cones)#5155610.094
Tritanopia (no blue cones)#813D4B0.042
Achromatopsia (no color)#5252520.099

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #7A3D63

    #7A3D63

    oklch(45% 0.098 343.6)

  • #006646

    #006646

    oklch(45.1% 0.097 163.3)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #7A3D63

    #7A3D63

    oklch(45% 0.098 343.6)

  • #69437B

    #69437B

    oklch(45% 0.098 314.2)

  • #833C45

    #833C45

    oklch(45.2% 0.098 14)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #7A3D63

    #7A3D63

    oklch(45% 0.098 343.6)

  • #3E6123

    #3E6123

    oklch(45.1% 0.099 133.7)

  • #006261

    #006261

    oklch(44.9% 0.077 193.5)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #7A3D63

    #7A3D63

    oklch(45% 0.098 343.6)

  • #5F5700

    #5F5700

    oklch(45% 0.095 103.3)

  • #005F78

    #005F78

    oklch(45.1% 0.085 223.8)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #7A3D63

    #7A3D63

    oklch(45% 0.098 343.6)

  • #754C00

    #754C00

    oklch(45.2% 0.096 73.7)

  • #006646

    #006646

    oklch(45.1% 0.097 163.3)

  • #2A578A

    #2A578A

    oklch(45.1% 0.098 253.2)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7A3D63, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #7A3D63 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.