#7943BB
Closest named color: Bluey Purple (#6241C7). oklch(50.9% 0.181 300.8), rgb(121, 67, 187).
Aa
White text reads best on this color (6.29:1).
About this color
#7943BB is a medium-dark, vivid purple. In OKLCH its lightness is 51%, its chroma 0.181 and its hue 301°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Bluey Purple (#6241C7), ΔE 0.047 away. White text reads best on it, at 6.29:1.
| Hue family | Purples |
| Lightness | medium-dark (51%) |
| Chroma | vivid (0.181) |
| Temperature | in between |
| Nearest name | Bluey Purple (#6241C7) |
| Black text | 3.33:1 |
| White text | 6.29:1 |
Values
| HEX | #7943BB |
| RGB | rgb(121, 67, 187) |
| HSL | hsl(267, 47%, 50%) |
| OKLCH | oklch(50.9% 0.181 300.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7943BB | 6.29:1 | AA | Lc -86.0 | Fine for body text |
| Black text on #7943BB | 3.33:1 | AA large text | Lc 23.2 | Dividers and decoration only |
| #7943BB text on white | 6.29:1 | AA | Lc 80.8 | Fine for body text |
| #7943BB text on black | 3.33:1 | AA large text | Lc -21.0 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F7F4FC
oklch(97.2% 0.011 303.1)
-
Step 100
100
#ECE6F9
oklch(93.5% 0.026 300.3)
-
Step 200
200
#DED2F5
oklch(88.4% 0.049 301)
-
Step 300
300
#CAB4F1
oklch(80.9% 0.088 301)
-
Step 400
400
#AF8AEA
oklch(70.6% 0.141 300.6)
-
Step 500
500
#9D6AE3
oklch(63.2% 0.179 300.9)
-
Step 600
600
#884DD1
oklch(55.5% 0.195 300.7)
-
Step 700
700 (this color)
#7943BB
oklch(50.9% 0.181 300.8)
-
Step 800
800
#5E3492
oklch(42.7% 0.149 300.8)
-
Step 900
900
#4D2E75
oklch(37.7% 0.118 301)
-
Step 950
950
#2D1C44
oklch(27% 0.073 301.3)
#7943BB with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #005FBF | 0.135 |
| Deuteranopia (no green cones) | #105FB8 | 0.132 |
| Tritanopia (no blue cones) | #6B5D79 | 0.135 |
| Achromatopsia (no color) | #606060 | 0.182 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7943BB
#7943BB
oklch(50.9% 0.181 300.8)
- #5C6F00
#5C6F00
oklch(50.8% 0.122 120.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7943BB, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Bluey Purple #6241C7 ΔE 0.047
- Iris #6258C4 ΔE 0.058
- Light Indigo #6D5ACF ΔE 0.059
- Slate Blue #6A5ACD ΔE 0.059
- Purply #983FB2 ΔE 0.061
- Dark Orchid #9932CC ΔE 0.068
- Dark Periwinkle #665FD1 ΔE 0.072
- Rebecca Purple #663399 ΔE 0.072
Use #7943BB in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.