#79404A

Closest named color: Brownish Purple (#76424E). oklch(44.5% 0.08 9.6), rgb(121, 64, 74).

Aa

White text reads best on this color (7.93:1).

About this color

#79404A is a dark, moderately saturated red. In OKLCH its lightness is 44%, its chroma 0.080 and its hue 10°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.008 away. White text reads best on it, at 7.93:1.

Hue familyReds
Lightnessdark (44%)
Chromamoderately saturated (0.080)
Temperaturewarm
Nearest nameBrownish Purple (#76424E)
Black text2.64:1
White text7.93:1

Values

HEX#79404A
RGBrgb(121, 64, 74)
HSLhsl(349, 31%, 36%)
OKLCHoklch(44.5% 0.08 9.6)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #79404A 7.93:1 AAA Lc -92.0 Preferred for body text
Black text on #79404A 2.64:1 Fails Lc 16.7 Dividers and decoration only
#79404A text on white 7.93:1 AAA Lc 87.3 Fine for body text
#79404A text on black 2.64:1 Fails Lc -14.9 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #F9F4F4

    oklch(97.1% 0.005 17.2)

  2. Step 100

    100

    #F3E6E8

    oklch(93.6% 0.014 6.7)

  3. Step 200

    200

    #EAD3D5

    oklch(88.6% 0.026 11.6)

  4. Step 300

    300

    #DDB5BA

    oklch(81% 0.047 9.7)

  5. Step 400

    400

    #CA8E96

    oklch(70.8% 0.074 10.3)

  6. Step 500

    500

    #BB707D

    oklch(63% 0.096 9)

  7. Step 600

    600

    #A65866

    oklch(55.6% 0.103 9.6)

  8. Step 700

    700

    #8E4854

    oklch(49.1% 0.095 10.4)

  9. Step 800

    800 (this color)

    #79404A

    oklch(44.5% 0.08 9.6)

  10. Step 900

    900

    #5E333A

    oklch(37.8% 0.062 10.1)

  11. Step 950

    950

    #371E22

    oklch(27% 0.039 9.7)

Export this scale for Tailwind in the Tailwind colors tool

#79404A with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4A4A4A0.087
Deuteranopia (no green cones)#5955490.079
Tritanopia (no blue cones)#823A440.021
Achromatopsia (no color)#5151510.080

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #79404A

    #79404A

    oklch(44.5% 0.08 9.6)

  • #00615D

    #00615D

    oklch(44.4% 0.077 189.9)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #79404A

    #79404A

    oklch(44.5% 0.08 9.6)

  • #714262

    #714262

    oklch(44.6% 0.079 339.9)

  • #794331

    #794331

    oklch(44.4% 0.08 39.1)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #79404A

    #79404A

    oklch(44.5% 0.08 9.6)

  • #246144

    #246144

    oklch(44.4% 0.08 159.8)

  • #045E72

    #045E72

    oklch(44.6% 0.08 219.3)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #79404A

    #79404A

    oklch(44.5% 0.08 9.6)

  • #455C2B

    #455C2B

    oklch(44.3% 0.079 129.8)

  • #2E577E

    #2E577E

    oklch(44.5% 0.079 248.9)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #79404A

    #79404A

    oklch(44.5% 0.08 9.6)

  • #5F5418

    #5F5418

    oklch(44.4% 0.079 98.7)

  • #00615D

    #00615D

    oklch(44.4% 0.077 189.9)

  • #4B4E7F

    #4B4E7F

    oklch(44.4% 0.08 279.9)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #79404A, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #79404A in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.