#78494E
Closest named color: Brownish Purple (#76424E). oklch(46.1% 0.064 13), rgb(120, 73, 78).
Aa
White text reads best on this color (7.33:1).
About this color
#78494E is a medium-dark, muted red. In OKLCH its lightness is 46%, its chroma 0.064 and its hue 13°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.020 away. White text reads best on it, at 7.33:1.
| Hue family | Reds |
| Lightness | medium-dark (46%) |
| Chroma | muted (0.064) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.86:1 |
| White text | 7.33:1 |
Values
| HEX | #78494E |
| RGB | rgb(120, 73, 78) |
| HSL | hsl(354, 24%, 38%) |
| OKLCH | oklch(46.1% 0.064 13) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #78494E | 7.33:1 | AAA | Lc -90.2 | Preferred for body text |
| Black text on #78494E | 2.86:1 | Fails | Lc 18.7 | Dividers and decoration only |
| #78494E text on white | 7.33:1 | AAA | Lc 85.3 | Fine for body text |
| #78494E text on black | 2.86:1 | Fails | Lc -16.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#F8F4F4
oklch(97% 0.004 17.2)
-
Step 100
100
#F0E7E8
oklch(93.5% 0.01 9.5)
-
Step 200
200
#E4D5D6
oklch(88.5% 0.017 12.8)
-
Step 300
300
#D4B9BB
oklch(80.9% 0.031 12.7)
-
Step 400
400
#BE9498
oklch(70.7% 0.051 12)
-
Step 500
500
#AC7A7E
oklch(63.1% 0.063 13.7)
-
Step 600
600
#976268
oklch(55.5% 0.069 12.2)
-
Step 700
700 (this color)
#78494E
oklch(46.1% 0.064 13)
-
Step 800
800
#694347
oklch(42.8% 0.053 12.6)
-
Step 900
900
#55383B
oklch(37.5% 0.042 12.4)
-
Step 950
950
#322123
oklch(27% 0.026 11.2)
#78494E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #51514E | 0.070 |
| Deuteranopia (no green cones) | #5D594D | 0.064 |
| Tritanopia (no blue cones) | #80444B | 0.018 |
| Achromatopsia (no color) | #565656 | 0.065 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #78494E
#78494E
oklch(46.1% 0.064 13)
- #236462
#236462
oklch(46.2% 0.065 192.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #78494E, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.020
- Dark Mauve #874C62 ΔE 0.043
- Purple Brown #673A3F ΔE 0.056
- Milk Chocolate #7F4E1E ΔE 0.069
- Saddle Brown #8B4513 ΔE 0.074
- Cocoa #875F42 ΔE 0.077
- Red Brown #8B2E16 ΔE 0.080
- Dull Purple #84597E ΔE 0.081
Use #78494E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.